Steve Easterbrook Quotes

Lyft is focused on the customer - the driver - as GM is. I've talked many times about our goal being, 'How we can put the customer at the center of what we do so we earn customers for life?' It's a very common goal of putting the customer first.

Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff.

Our new attitude is how can we put you in front of our customer.

Many companies talk about customer success, but how many actually put the customer first above all else, always?

If you focus on producing a great experience for anyone, that's how you get big.

Every company can use someone advocating loudly for the customer.

Our customers are at the center of everything we do.

My aspiration is that M&M become one of the most customer-centric organizations in the world. If we focus on understanding our customers, we will be able to develop customer-centric innovations.

It's not enough to be close to the customer. You've got to be glued to the customer.

The balance of power is shifting toward consumers and away from companies The right way to respond to this if you are a company is to put the vast majority of your energy, attention and dollars into building a great product or service and put a smaller amount into shouting about it, marketing it.

There are lots of things about Amazon for which they deserve credit. They're innovative. There are lots of very, very happy Amazon customers. I'm not here to dispute that Amazon has been personally good for me or to say that they haven't been, so far, good to their customers.

Great companies that build an enduring brand have an emotional relationship with customers that has no barrier. And that emotional relationship is on the most important characteristic, which is trust.

I think that any business that thinks that the transaction is 'you give me money and I give you food, next, you give me money and I give you food, next,' without understanding that people deeply want to feel restored is in danger.

Put your consumers in focus, and listen to what they're actually saying, not what they tell you.

So I think instead of focusing on the competition, focus on the customer.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

I think if companies start reinventing themselves and focus on the customer experience more, they will win out in the end.

The payoff of a customer-centric approach to software and digital product design is substantial and long-lasting for both companies and their customers.

The well-satisfied customer will bring the repeat sale that counts.

There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.

We have a relationship with our customer, and that relationship translates into sales.

You have to realize that the customer really is king. People who go into more established businesses probably have to be careful not to be casual about that. When you have a brand-new business, and nobody knows who you are, you know you have to work really hard for your customers.

We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do.

When a customer enters my store, forget me. He is king.

If you're competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering.