Scott Cook Quotes
Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff.
Topics
Innovation, Innovations
Obsolescence
Agility
Customer Satisfaction
Disruption
Adaptability
Competitive Edge
Customer Centricity
Customer Engagement
Customer Experience
Customer Focus
Customer Loyalty
Customer Retention
Customer-Driven Strategy
Market-driven
Product Innovation
Product Lifecycle
Citations
Taylor, Suzanne, and Kathy Schroeder. Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry. Harvard Business School Press, 2003.
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To Welch, the dvelopment of a customer centric culture in a businss it one of the requirments of a successful long term business. Surprisingly few companies manage to do it.
Scott David Cook (born 1952) is an American billionaire businessman, the co-founder of Intuit, director since March 1983 and chairman of the executive committee. Cook is also a director of eBay and Procter & Gamble.