Anthony Trollope Quotes

Mass demand has been created almost entirely through the development of advertising.

Popularity has everything to do with business and nothing to do with music.

Advertising is a wonderful lubricant for business, if it's used properly.

Advertising is, of course, important because advertise is the final design. It's the last layer that speaks to the customer, that tells them what you have.

Sponsorships and marketing are oftentimes pretty short-lived. From a company's standpoint, they're often not looking to do tremendously long contracts. They're always trying to catch the next big thing.

Marketing is designed to bring people into something.

Advertising is the life of trade.

What really decides consumers to buy or not to buy is the content of your advertising, not its form.

I spoke to the 'Wine Spectator' because that's PR; that's how you sell wine.

I understand the concept of advertising. It makes sense. Companies want to reach customers with information about their products. It's a completely legitimate and valuable notion.

Evolve is an amazing promotion.

Advertising is a nebulous beast at the best of times.

In my experience, marketing is best when it proves the product it is supporting.

Advertising is an environmental striptease for a world of abundance.

If you have a great product but no one knows about it, it's history.

I don't do shows. I don't have reviews. I'm not putting the clothes on every celebrity so that by the time they reach the store the customers are sick of seeing them.

It is not the purpose of the ad or commercial to make the reader or listener say, 'My what a clever ad.' It is the purpose of advertising to make the reader say, 'I believe I'll buy one when I'm shopping tomorrow'.

I showed what I can do with butter, right? Eighty-five percent increase in sales. I'm very proud of them Country Life ads. They were funny and clever and classy like the Toblerone ads I grew up with.

Advertising is the rattling of a stick inside a swill bucket.

Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public.

The infomercial business has been good to me.

Advertising moves people toward goods; merchandising moves goods toward people.

I can't complain about the way I've been marketed because it's been so successful.

A good advertisement is one which sells the product without drawing attention to itself.

Advertising ought to work by telling you what it is you want to tell, you should understand what you want us to do, what you want us to think, where you want us to shop.