Keith Belling Quotes


The influencer strategy hasn't been built around celebrities. We're looking for influencers within every marketplace, who are the people who help influence decision-makers within that community.


Citations

Parekh, Rupal. "How Popchips Built a Brand Without Traditional Advertising." Advertising Age, Crain Communications, 22 Nov. 2010.

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  • Born:
  • Nationality: American
  • Profession: Businessman