Morphe was one of the first makeup brands that I worked with when I was just starting out. The great thing about them is that they were really invested in social media and influencers like me early.
The research is the easiest. The outline is the most fun. The first draft is the hardest, because every word of the outline has to be fleshed out. The rewrite is very satisfying.
There's no better place to do a longform project than HBO. I loved the creative teams I got a chance to work with.
Nothing is really media driven or committee driven, so you can actually just produce something.
One of the things I'm excited about is the observation that gamers are creators and creators are gamers too. We used to think of creators as workstation customers and think of gamers as consumers.
Longreads embodies a lot of what we really value with Automattic and WordPress.
It's just as valuable to curate content as it is to create it.
I started my own magazine with drawings, commentary, news, film reviews and drawings.
Creating content and never being afraid to try something new have been my two hallmarks.
I want to concentrate on movies. Bollywood is my priority, but that doesn't mean I will stop working on series. I want to do both.
I only want to put out the best for myself and my subscribers.
You're dead if you aim only for kids. Adults are only kids grown up, anyway.
As an entrepreneur, as an investor, I'm trying to be as educated as I can to where the progression of technological capability is going and what it does to these different categories that, me as an artist and an influencer, I can get involved and bring value.
I'm responsible for what people see and what they hear.
I'm excited to launch 'Waveform,' which will explore everything from tech news and new products to the videos that surround them.
The parallel we like to make.... is the idea of becoming the next Warner Brothers, which is a company that creates the content, but they also produce the content. They also distribute; they also market. So we say that because Fine Bros. and Warner Brothers is fun to say.
See, I am not a writer. 'Nach Baliye' has its own creative team and a brilliant one at that. But I will give my own inputs if I feel I can improve something.
When you think about it, media's the intersection of content and technology - it's all about storytelling, like photography and the camera.
I have always tried to put content in my work. It is a consistent challenge.
People really don't watch TV no more - it's all about social media. I think it's a great platform for showing off your brand, who you are, interacting with fans, interacting with people in general.
I had a personal blog, but why does anyone care that I went shopping for hats?
Content is power in today's world, and if you can own that content, create it and make interaction more of an experience than a transaction, you create a different kind of loyalty.
The thing is, with writing, it's form or content. You need to write about something interesting or you need to write about it in an interesting way.
I'm a journalist, and I'm a filmmaker. I have an organization that's all about telling stories.
Films are not meant to be watched only by fans but by everyone. Fans are those who like what we do. When we do things that only they like, then we are becoming their fans.
