Jeff Bezos Quotes

Social media can be a powerful tool to listen to, engage with and gain access to customers that you would otherwise not be able to connect with.

It's a huge mistake not to embrace social media. We need to stay in touch and stay relevant to young people.

Social media is one of the most under-rated business tools, in my opinion. It's an amazing cockpit for any CEO. I can narrate any number of stories how it has helped me to reach out to customers, dealers, protesting workers, and even security guards.

Although my values and my morals are old-school, you have to kind of key into the landscape of social media and how the world is progressing. I'd be a fool to sit there and go, 'Yeah, let's use the telephone to telemarket myself'... Social media is something that I definitely have to tap into, to another demographic.

Content marketing is the only marketing left

VaynerMedia filters the world how humans interact. This is how people are going to make buying decisions.

Consumers online expect dialogue, so pairing your brand with relevant and passion-driven topics is one of the best ways to ensure that you are engaged with key audiences.

Twitter is just like posting old-fashioned press releases, and it can be very effective in promoting your business interests and charity work.

Any business that is looking for new customers needs to understand the Internet and how to market their goods or services through it.

The thing that got me started on Twitter was just basically pressure from management and the record company saying, 'Hey, this is what all the other artists are doing. You need to be doing it also.' I didn't really have a clue what is was.

We are extremely attractive to page companies, because we significantly increase their user base.

Social media for the majority of companies is not about helping customers or improving products.

I'm actually on the Twitter like all those crazy young kids are, and if I'm going to do an in-store appearance or I post something on my website, I tweet these followers, a word I don't like so much, and over 50,000 people go, like, 'Okay, I got it.'

My website, my email magazine, my blog, my books, my corporate seminars, and my public seminars all create the ability for social media to work and all build reputation and ranking.

The number one thing small business needs is to get more customers. Spend more time serving existing customers and getting new ones. The challenge for small business is knowing where customers are and reaching them effectively.

The reason I was able to grow my business was that every day, after producing 30 minutes of wine television, I spent 15 hours a day replying to every single person's e-mail and every single person's Twitter @ reply.

My best advice for anyone out there that feels like, 'I don't have a million followers so why should I even give it a shot,' is that it's not about the numbers - it's about the engagement. That's how you can build influence.

Just as performers, I think you'd be an idiot not to utilize YouTube.

You really can't spend money on social media unless you really try. Social media is really more about effort than expense.

From the store windows, the store touch-points, the website, social media, or a magazine, it has to be one pure customer experience, not just to gain market share but to gain mind share.

I think that every artist - or anybody that's in business - could benefit from a direct-to-consumer strategy, so I think that that applies to us as artists and content creators, too.

Everyone can benefit from seeing smart marketing.

I think YouTube has been super instrumental in our success as well, because I think there's something really important about seeing and hearing what we're doing.

I spend three hours a day working on my social network profiles. I think about the right people to tag, the ones who might generate new leads. It's my work, my self-promotion.

I run a meme type of account on Twitter; I know what my audience is looking for.