Logan Paul Quotes

My husband is in branding. He brands places - cities, institutions.

Type is your brand.

The right name is an advertisement in itself.

Branding experts believe that just because they have rethought a company's image or name, the rest of us will automatically fall in line.

If a company is second rate, the logo will eventually be perceived as second rate. It is foolhardy to believe that a logo will do its job immediately, before an audience has been properly conditioned.

It helps to look at branding as a challenge that entrepreneurs spend years perfecting.

I never thought about branding when we were starting our production company.

I can't imagine trying to operate a company banking on the fact that my logo is cooler than somebody else's logo.

Victoria's Secret is entitled to brand themselves the way they want to.

One of my mentors schooled me on branding before it was a cliche term in the game.

A corporation trademark represents a total program for a company. A good symbol will implement its products. Normally such a symbol will be around for an indefinite future 10, 20, 30 years or more.

Branding is deliberate differentiation.

I find working on brands some of the most interesting work you can do.

A lot of stuff that I'm involved in is about branding.

Your priority has to be the creativity - and build a brand. That's what everybody did - Balenciaga, Dior, Saint Laurent. That's the smart thing to do.

Brands are in your face 24/7; I'm sure you've consumed a couple brands today. So it's fun working with them. People recognize brands, and people are starting to recognize my brand.

Storytelling is the game. It's what we all do. It's why Nike is Nike, it's why Apple is Apple, it's why Walt Disney built Disney World and it's why Vince McMahon makes a billion dollars.

I think it takes 30 years to build a luxury brand.

I am extremely excited to develop and design a brand representative of my life, experiences and style. Working closely with Cherokee will help establish a worldwide presence with best-in-class retailers and category leaders.

An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.

Unfortunately, being a brand is really important nowadays.

I've met people who didn't even know there was a Calvin Klein; they thought it was just the name of a product.

Channel brand is so key.

Every great brand is like a great story.

Design and branding are inextricably linked to the way in which society, culture, the environment, and business interact.