Dave Ramsey Quotes

I don't think display advertising is the future of advertising.

A large social-media presence is important because it's one of the last ways to conduct cost-effective marketing. Everything else involves buying eyeballs and ears. Social media enables a small business to earn eyeballs and ears.

I think what's most important is for people to understand that they can advertise on Instagram.

Millennials don't want to be bombarded by ads. But what is so interesting to me, though, is how willingly they accept native content. Or native advertising - it's not even native content.

I'm Phil Knight, and I don't believe in advertising.

People used to say that advertising wasn't in Google's DNA, and that's obviously not true anymore. They used to say that display advertising isn't in Google's DNA, and that's not true any more.

You really can't spend money on social media unless you really try. Social media is really more about effort than expense.

Morphe was one of the first makeup brands that I worked with when I was just starting out. The great thing about them is that they were really invested in social media and influencers like me early.

Money is flowing out of traditional advertising into experiential, social, and sports.

I think we live in this interesting point where if you know how to and you're interested in capitalizing on social media for good and for brand building, there's so much potential.

Advertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that.

It's a good time to be in the content business though, the branded content business.

VaynerMedia filters the world how humans interact. This is how people are going to make buying decisions.

You've got to be very cognizant of the correlation between social media links and business because they don't always correlate as highly as people would like.

In order to be a great marketer, you have to be focused and intense and look at scarcity, urgency, activity and passion in the marketplace.

Just as like the music industry still wishes for the days when it controlled its own production and distribution, the media and marketing world still yearns for the silver bullet of the thirty-second spot on 'Seinfeld,' even as it knows those days are over.

If you look at the heritage of the best advertising, you can make stuff that is great for both readers and advertisers. I don't think Don Draper would have loved banner ads.

You could have a zillion Facebook followers. Those people don't buy records. It's about a hundred to one...Record companies, they don't have any money, so they see social media as the free marketing... So... 'Billy, light yourself on fire and stand upside down, and that'll market the record.'

The only way to advertise is by not focusing on the product.

I think Facebook, Twitter and YouTube are the cornerstones of any social media strategy.

The marketing of XP is very deliberate and conscious. Part of it is in co-opting the power of the media; I make sure I'm newsworthy from time to time. Part is in co-opting some of my publisher's ad budget.

The Internet and Yahoo are firmly established as 'must buys' for brand advertising.

FX does a great thing with its comedies where they give them a slow push out there.

If somebody crafts an interesting tweet that'll lead me to their blog, I'm going to their blog.

I think Facebook is an extraordinarily important part of the Internet ecosystem, and having a robust presence there is a critical part of any brand (or company's) strategy.