Simon Mainwaring Quotes


When a positive exchange between a brand and customers becomes quantifiable metrics, it encourages brand to provide better service, customer service to do a better job, and consumers to actively show their gratitude.


Citations

Mainwaring, Simon. We First: How Brands and Consumers Use Social Media to Build a Better World. Palgrave Macmillan, 2011.

Related Quotes

No Photo Available
  • Born:
  • Nationality: English
  • Profession: Founder CEO We First Branding

Simon Mainwaring is a brand futurist, global keynote speaker, and best selling author. He is best known as the author of We First: How Brands and Consumers Use Social Media to Build a Better World and the founder and CEO of We First, a creative consultancy.