Tim Armstrong Quotes

If you want to be a national brand, damn act like it.

The right name is an advertisement in itself.

You need to define yourself in the marketplace.

Let's hope brands recognize that the true power of this technology is not its reach but its ability to communicate substance that adds meaning to our lives. Otherwise, brands will be investing in technology that consumers simply won't buy.

I made a specific choice not to call my collection Ivanka. There's so much value in the Trump name. And there's such a deep connection to luxury and success.

Auto companies need to quickly separate the stuff that will be swallowed by commodity from the brand stuff.

Getting to a 1 rating in households is a sign that we're building momentum. It gives us bragging rights.

I can't imagine trying to operate a company banking on the fact that my logo is cooler than somebody else's logo.

What I've learned as we've gotten bigger is that it's really, really important for us to take all the opportunities to tell our story, because as we grow and have a bigger impact on cities, if we don't tell our story, somebody else will.

If Nintendo asks consumers to pay more money than the other platforms, then it's Nintendo's mission to provide the added value for which the people are willing to pay. In order to do that, we must remain unique and cannot be reproduced somewhere else.

Consumers value their personal time and are loyal to those companies that make their lives more productive. Brands gaining some of the biggest successes in social media are engaging with millions of consumers through value exchange.

Being an iconic food company can be both a blessing and a curse. It can be a curse if, amidst change, you maintain the status quo. It is a blessing if you leverage the change coupled with capability to seize new opportunities.

In a marketplace where it's so easy to produce products, where your competitors can essentially match you on the product itself, you need to have something else. You need to have an added value, and that added value is the identity, the idea behind your brand.

Focus on your product. A lot of people focus on the name of their brand or the legal aspects, but it's more important to create your product. It's why people join. It's your vision. Without your product, nothing is going to happen.

Victoria's Secret is entitled to brand themselves the way they want to.

Design and branding are inextricably linked to the way in which society, culture, the environment, and business interact.

Our awareness gap and the fuzziness about how people might understand Ulta today is a ripe opportunity for us as we think about going forward. I imagine this is like almost relaunching the brand of Ulta.

Really, I've been at the BBC too long and have spent too much time out on the road to worry about being judged as a clothes horse.

There's no reason to feel embarrassed about presenting your product or service if it solves a problem.

We removed 'Russia Today' from the logo after many colleagues, also from foreign media, told us that it was diminishing our potential audience.

The strength of brand loyalty begins with how your product makes people feel.

Image is one of the most important aspects in branding. People identify you and your actions with your name and the product you endorse. The image that you show to fans, followers, consumers, etcetera will affect your marketability and your overall appeal to diverse audiences.

A corporation trademark represents a total program for a company. A good symbol will implement its products. Normally such a symbol will be around for an indefinite future 10, 20, 30 years or more.

I never think in terms of how we can compete against the other companies; rather, our primary focus is to make consumers feel the uniqueness and attractiveness of our products.

My view of AMD is that we have a tremendous set of technology assets, people, capability, customer relationships. We're not going to define ourselves in somebody else's shadow.