There is no such thing as bad publicity except your own obituary.
It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.
Cautious, careful people, always casting about to preserve their reputation and social standing, never can bring about reform.
Apple is very, very good at almost everything it does, and that includes corporate communications.
A single lie destroys a whole reputation of integrity.
It takes many good deeds to build a good reputation, and only one bad one to lose it.
When you say nasty things about people, you should never say the true ones, because you can't really fully and honestly take those back.
Be more concerned with your character than your reputation, because your character is what you really are, while your reputation is merely what others think you are.
Do not leave your reputation to chance or gossip; it is your life's artwork, and you must craft it, hone it, and display it with the care of an artist.
Being in the public eye, you're always worried about what angle people are going to take pictures of you at. I don't really care anymore.
The media tried to destroy my parents and has taken things completely out of context, but there's not a whole lot you can do in terms of fighting back. You have to hope that it passes, which it always does. But they have to be careful. They didn't necessarily sign up for this.
Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.
Forget about musical credibility. I think, unless you're Radiohead or whatever, it's pointless striving for that. What I would like is some respect.
I have to remind my dad, 'Journalists - no matter how many cigars they smoke with you - are not your friends, so don't talk to them.'
We can afford to lose money - even a lot of money. But we can't afford to lose reputation - even a shred of reputation.
But I would defy anyone to go back over the years and tell me anyone whose career I've ruined, anyone whom I've driven out of the service, anyone I've fired from a job.
You really have to think a lot before speaking, and the things that are written about you, sometimes you might not like it.
I love how me deciding to not continue doing 'LA Ink' turns into being 'cancelled.'
For myself, if I'm trying to obtain a certain longevity in my career, to establish myself as a certain kind of star, I don't want that black exploitation image.
In my 20 years of baseball, I've been misquoted three or four times, and for someone who talks as much as I do, that's incredible.
There's no bad publicity except an obituary.
Never do anything in life if you would be ashamed of seeing it printed on the front page of your hometown newspaper for your friends and family to see.
Nixon knew exactly what he wanted to accomplish in his four interviews with David Frost, quite apart from having his agent Irving Paul Lazar negotiate a terrific deal for him, with cash up front.
I won the Premier League and played for England but it seems everyone always remembers me best for swearing live on BBC One on a Sunday afternoon.
People are much more inclined to believe and say bad things about you if you're famous.
