Advertising Platform Quotes

Instagram is a media company. I think we're about visual media.

At Verizon, we've been strategically investing in emerging technology, including Verizon Digital Media Services and OTT, that taps into the market shift to digital content and advertising. AOL's advertising model aligns with this approach, and the advertising platform provides a key tool for us to develop future revenue streams.

Combining the premium content and reach of Yahoo! as the world's leading digital media company with Facebook provides branded advertisers with unmatched opportunity.

TV is the most powerful medium, which has taken me right into the homes of so many people.

Until the company believes in itself, AOL didn't have its own space and identity in the marketplace. The opportunity is to get out from under the negative history and figure out the value AOL offers for consumers and for publishers and advertisers.

The cover of Mojo, that was good for us.

What I like about Bre.ad is the simplicity of it. When you can explain it to people, like 'five-second billboards in front of a link shortener,' it makes a lot of sense.

Every one of our affiliate stations was established and exists to reach women 25 to 54.

I think Vice is vastly overrated. And I think that if you are interested in reaching young males, which is what I think Vice's calling card has been, CNN's digital properties reach far more young men on a weekly basis than Vice does.

As late as 2007, Facebook was still trying to figure out what it wanted to be when it grew up. An advertising space seemed to be the obvious answer, but how that would tap into the massive value of the personal data uploaded to the company every day remained a puzzle.

On the monetization front, our strengthening leadership in internet user base and broadening reach of our platform have already positioned us as a must-buy platform in online video for brand advertisers to reach a nationwide audience within China.

Put simply, my vision for AOL is to build the largest and most sophisticated global advertising network while we grow the size and engagement of our worldwide audience.

On some level any appearance on Television can be seen as a product endorsement.

I think of Google as a set of overlapping things. It's a consumer platform, consumer phenomenon of which search is its fundamental activity, but there are many other things you can do than search... I think of Google as an advertising company who services the broader advertising industry in the ways that you know.

Television has the obvious benefits of regularity and intimacy.

I built a very methodical television show around my business. I learned how to use television as a platform to advertise products. I created a platform showcasing the stuff that I build. It's taking the integration model to another level.

Television is a huge medium and the best way to popularize yourself.

I think Yahoo has been doing so many things well for so long and, frankly, got a little trapped in, I think, 'Oh, what is Yahoo?'

TV's a pretty powerful thing.

TV has always been a very strong and powerful medium for women.

TV is still the place to grab the most eyeballs.

I can't wait to work for Rick Kaplan. He's a great producer. I would host an infomercial if he would produce it.

We have the capital, the resources, and the technology that we need to build a mobile advertising platform across the planet.

Broadcast television is designed to reach as many people as possible, right? There's an obligation that we as creators have to advertisers, and it is an advertising medium.

If you look at companies with upside potential, Twitter's right there. They've established a brand in a world where it's extremely difficult to establish a brand. It's a global brand, people recognize it, people want to let you know what their Twitter handles are, etc.