Stephanie McMahon Quotes

Getting an audience is hard. Sustaining an audience is hard. It demands a consistency of thought, of purpose, and of action over a long period of time.

Entertainment works by withholding content with the purpose of increasing its value. And, when you think about it, those two are just vastly different approaches, but they can be bridged.

Never underestimate the intelligence of the audience; make good programmes, and they will come.

You have to keep your audience in your mind; if you're writing stuff that you know nobody's going to care about then you should rethink what you're doing!

Success is a funny thing. It means different things to different people. For me, I am always pleased when people connect to our brand. It means we are executing in a manner that speaks to a wide variety of businesses.

The value of the television network is partly tradition, serving as a navigation device and as a brand. Research shows that people do know and understand ABC as a brand, like Disney.

I know if I stopped hosting 'Wine Library TV,' we'd probably lose 75 percent of our audience, but the remaining 25 percent is still a big number.

Brands are facing a new competitive landscape in which self-definition, core values and purpose will increasingly define their ability to reach customers that only allow what is meaningful in their lives to pass through their filter.

My strategy isn't just to get the biggest audience; it's to get a loyal audience.

Actually - and ironically - people aren't really interested in a new brand form or flavor as much as they are interested in how a brand can change, impact, or improve their lives. They want brands around them that make them feel special and provide some social cache or confidence.

Our responsibility is to deliver the most compelling content to our players. and if we do that, the audiences are there.

There are several key pieces to keeping audiences engaged, and the evolution of that. One of them is a content ecosystem, which is leveraging and utilizing as many different platforms as you possibly can to continue to drive the conversation so people have the opportunity to enter your brand from different ways.

People need to be given enough so that they feel like they're not missing something. There's a thing that you have when you watch a movie where, if you feel like you're not following and you're going to get tested on it later, you're going to get disengaged. So, you have to give people just enough information, so that they're able to keep up with the story.

People don't buy what you do; they buy why you do it and what you do simply proves what you believe.

There are several key pieces to keeping audiences engaged, and the evolution of that. One is a content-first strategy because you need to provide the best possible product, no matter what your brand is, it's got to be a great, incredible product first.

The brands that will thrive in the coming years are the ones that have a purpose beyond profit.

I don't want to go too far away from what I'm doing now because that would alienate my audience.

Your brand name is only as good as your reputation

Never sacrifice happiness for the sake of achievement. The real key to life is to happily achieve

It's always important to understand as filmmakers that we're not making a documentary and it has to look good. It has to entertain, because otherwise your audience will switch and watch another series. It has to look better and larger than life.

All I can do when I'm on stage is do a show where when I come back into town they cannot possibly afford to miss the show because they remember how fun it was.

Your purpose is to make your audience see what you saw, hear what you heard, feel what you felt.

Apple stood for something and had a reason for being that wasn't just about making money.

Any CEO who cannot clearly articulate the intangible assets of his brand and understand its connection to customers, is in trouble.

I really think one of the greatest allies you can have is the imagination of your audience.