Mike McCue Quotes

The one thing that's important to know is Hulu's not looking for traffic to be sent to hulu.com from its relationships with Yahoo and Fancast and MSN.

When people are making the decision to put a piece of content online, they really do truly want to get it in front of the largest audience.

Blogging can generate a great deal of traffic to your online business.

As much as I love scores of wonderful sites across the web, most of them are driven by the daily grind of the display/pageview hamster wheel. They create 20, 30, 40 'content snacks' a day, and I miss far more than I consume.

Search engine marketing and search engine optimization are critically important to online businesses. You can spend every penny you have on a website, but it will all be for nothing if nobody knows your site is there.

Companies with aspirations to be larger publishers - Kabam, Kixeye, even Zynga - are moving aggressively off the Facebook platform to mobile and the open Web. Publishers aren't convinced that the costs of being on Facebook are worth it.

At Yahoo, we were one of the early proponents of the power of content showcased through new media. SnagFilms, with its large library and breadth of digital distribution, can help shape this next phase, bringing great stories to broad new audiences.

Much of the lifeblood of blogs is search engines - more than half the traffic for most blogs.

One of the things that is counterintuitive about BuzzFeed is that there's not a natural corollary to what we're doing because it isn't possible to distribute content through word-of-mouth in print.

Social media is key to promoting the editorial posts on my website.

The Internet is the ultimate vanity-publishing medium, and therefore, the ultimate place for those of us who like to watch. The Internet can reach an audience at lower cost than any medium before it.

The original idea was to make it easy to publish content on the Web and find an audience. What we learned from publishers is that the thing they want the most is more readers and more revenue.

Google (and Bing and Yahoo!) don't 'owe' any company traffic. If a company has to spend more on advertising on Google, in addition to investing in search-engine-optimization, that is not a violation of any law.

Companies like Pinterest and Twitter did not become sensations because of Google search but because of the many ways users find out about great sites.

It's no easy task to either make money online as a publisher or to advertise your product in a world where attention is so fleeting and divided.

If you can build a Facebook page and channel the audience to your website, you can generate revenue via PPC advertisement networks like Google Adwords, Taboola, Yahoo! Bing Network, AdRoll, 7Search, etc.

One of the best and often overlooked traffic sources online is LinkedIn.

By taking the time to learn how to blog properly, you'll be doing your business an incredible favor, as you will be able to drive a lot of business to your website for your blog.

There's tremendous SEO value in Gawker.

Content is king, but marketing is queen, and runs the household.

What you do after you create your content is what truly counts.

Basically, the Internet is just the way now. It's the end-all, be-all of self-promotion. It's not like you got to burn CDs and pass them out or sell them. The Internet is a tool that reaches billions and billions of people. It's like a no-brainer to tie it in with self-promotion, or even label promotion.

Just because someone uses Twitter doesn't mean they shouldn't use WordPress, and vice versa.

It turns out that social networks drive a heck of a lot of traffic to blogs.

Open access is good, but we have to have ways and means where content that has been generated with a lot of effort and cost also gets the chance to monetise itself as is now beginning to happen in the West where some publications are really beginning to make their Internet revenue lines and subscription revenue lines quite significant.