Nancy Dubuc Quotes

For SpringHill, it's always important that the content find the right platform, not the other way around.

The key thing is, always put the right content on the right network, on the right platform, make it great, and then figure out how to monetize it.

By creating fantastic content and spending zero time on audience development, you are certain that you will not succeed on YouTube. You have to focus on audience development as much as you focus on creating content.

People are looking for original content in many different places, as are advertisers. This takes us into a whole new ballgame.

If we give people the ability to buy a lot more because they can store a lot more, for a company that creates TV shows and movies, that's fantastic.

I think the mistake a lot of people make with new media is they just focus on one thing. But any one thing - just doing podcasts or just having a website or just doing television - isn't enough anymore.

Television shows are not like cars or operating systems, and they are not best made by engineers or coders in the same assembly line manner as consumer products which need to be of uniform size, shape, and quality.

I don't think Apple has to own a content business.

We're going to see a lot of companies that have been portals of entertainment become producers.

Advertisers now have a highly targeted opportunity for aligning their brands alongside the entertainment experience people are enjoying on YouTube.

The entertainment options for young people are a lot broader now, and the quality of films is slumping a little bit.

To build a digital media company, you have to focus equally on content and technology. In content, you have to focus equally on the written word and video.

If you're a content brand, you have to be in every place your audience is. Sometimes your audience is on the couch and wants to watch a 30-minute show, and sometimes they're checking their Facebook feed and want to see something that's only a minute long.

One of the hardest things to do when you launch a channel is find a voice.

I produced audio editions of 'Beneath' and 'Kronos' primarily to grow my audience. I'd seen it work for guys like Scott Sigler and J.C. Hutchins and thought their audience might enjoy my books as well. The goal was to get them hooked on the audio and hope they would migrate to the print books.

If you could position the best platform media company around the world with the best content, we could get explosive growth.

'Content is King,' and with more screens needing entertaining content now than at any time in history, that statement is truer than ever.

There are movies and TV shows I wish we didn't make, sure, but we're in the business of creating things that are not all going to work.

We need Netflix. We in the independent sector more than anybody need Netflix, because they care about what we do.

We live in a time where there's a required instant gratification from audiences. That's a fun challenge in terms of putting together this teaser, picking and choosing how much you're actually giving away.

Does 'Jersey Shore' make me sad for humanity that this is what's passing for entertainment? Well, this is a business, and if that's what millions of people want to watch, I can't fault someone for producing it.

We want to be a consolidator, not a seller, and we want to continue to explore the kind of targeted entertainment, targeted audiences, that I think are happening and emerging in every country in the world.

The best part of owning a blog is the fact that you are in control. You can write about anything you want to write about. You can decide how your blog looks. You can decide who to target. You can decide how to monetize the blog. You have full control!

I've been doing this since 2011, when I started on Instagram. Building my presence on there was important to my brand, but I wanted to take my audience to other platforms, so I then crossed over to Twitter second, then YouTube third. It wasn't until I made my fourth crossover to a different platform that I went to Vine.

Television is growing. It is a huge market for great content.