Aaron Levie Quotes

Younger customers are the future, but older customers have the money. So you need both: one for the present, and the other for the future.

The number one thing small business needs is to get more customers. Spend more time serving existing customers and getting new ones. The challenge for small business is knowing where customers are and reaching them effectively.

The goal of listening to customers is not to please every one of them. It's to figure out which customer segments serve your needs - both short and long term.

When you lose a customer, it can be tempting to tell each other, "That customer's not very sharp. They just made the wrong decision".

Choose your customers, choose your future.

Every company's greatest assets are its customers, because without customers there is no company.

Once you create a loyal customer base, it's tough for a competitor to take that away.

Customers are more friendly when they've had a meal.

Most entrepreneurs don't need as many customers as they think. A lot of people think 10 is too few for a sample. But if all 10 refused a product, why is that not enough? If you want 100, 1,000 or a million customers, you first have to get 10.

In my experience, great reviews almost always ensure no sales.

It is better that one's customers come to one's shop than to have to look for them abroad.

Profit in business comes from repeat customers, customers that boast about your project or service, and that bring friends with them.

There is no one thing that can turn around a rejection. But there is one answer: begin talking to your customers who have already bought from you and discover why they bought.

Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying process.

There are a lot of people who touch the customer.

In marketing I've seen only one strategy that can't miss - and that is to market to your best customers first, your best prospects second and the rest of the world last.

Many consumer Internet business executives are loyalists of the Lifetime Value model, often referred to as the LTV model or formula. Lifetime value is the net present value of the profit stream of a customer.

Customers are a great way to finance a business for many reasons. First, customer financing is typically non dilutive. They want something from you other than equity in your business. Customers also help you fit your product to the market. And customers will help debug and improve the quality of the product.

Your customers are always a bottomless well of surprises.

Our assimilation efforts are based on building long-term relationships and value with our customers, and the success of these efforts is measured partly by our ability to stimulate customers to make a second purchase within 90 days.

Through our effective campaign-management strategies, we're seizing opportunities to capture additional insights on customer behaviors, allowing us to reach and communicate with them more effectively.

Without our customers, we don't have a business.

Acquiring customers at the start is one of the hardest things you'll ever experiences as an entrepreneur.

When you understand your customer base, you have to provide them with what they want.

The risk of relying on a handful of customers is not just financial. Your product also is at risk when you're at the mercy of a few big spenders. When any one customer pays you significantly more than the others, your product inevitably ends up catering mostly to that customer's specific needs.