Bobby Kotick Quotes

Customers are now driven by trying to optimize value.

What you can do is ask: 'What is the value to the customer? What are they willing to pay for?' Then, deliver great products and services.

As a general rule, if you have a product that doesn't get the job done that a customer is needing to get done, then often you have to offer it for zero. Because if you ask for money for it - because if it doesn't do the job well, they won't pay for it.

I don't want features, I want value. I don't want benefits, I want value.

Customers are very demanding and well informed.

The purpose of business is to make a reasonable return by making products and services that people want and value. If you are not, you are wasting resources.

Business is all about the customer: what the customer wants and what they get. Generally, every customer wants a product or service that solves their problem, worth their money, and is delivered with amazing customer service.

The PC business is not about price, it's about value, or what you can give the customer for his or her money.

Our customers, system, and shareholders are best served when we direct our focus and energy towards executing against these critical customer expectations.

Customers want high quality at low prices and they want it now.

I needed to make the buyer happy: I needed to provide a price point and sort of a model that was attractive to them. But I also needed to make the contributor happy.

My definition of 'innovative' is providing value to the customer.

Fans will come if you have a good product.

Price is rarely the most important thing. A cheap product might sell some units. Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.

You just have to make sure the model you're working on does not undersell your product.

Social enables word of mouth at an unprecedented scale. Its most powerful effect, through reviews and recommendations, is to put product quality and value for money as the key to success in commerce. Social brings a level of transparency that prevents marketers from advertising their way to success without underlying product quality.

What you find is, you have to deliver a product that has value to the customer. When you do, and I think the wind community is getting much closer to that, customers will want it.

Value-first is a perception. If your customer does not perceive it as value, then it's not very valuable.

Every entrepreneur needs ideas, vision, and creativity - no matter what the product or service. Not only that, but the product should truly delight customers and become an essential part of their lives.

If you develop a product that gets what the customer is trying to get done, you don't have to advertise; people will just pull it into their lives.

What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand what the customer is doing as well as he understands it. Then you build what he needs and you educate him to the fact that he needs it.

Our development strategy is based on a deep understanding of our customers. They want high-quality products and good service.

Don't ever, ever devalue your product. Ever. It's the worst thing anyone can do to hurt your brand.

You have to put a market value on what you do.

I think one of the things that, at least, I found out over - and many have in the industry - is that of all the customer service desires and needs, price is one of them.