Customer Needs Quotes

Customers won’t care about any particular technology unless it solves a particular problem in a superior way. And if you can’t monopolize a unique solution for a small market, you’ll be stuck with vicious competition.

The aim of marketing is to make selling superfluous.

Because startups often accidentally build something nobody wants, it doesn’t matter much if they do it on time and on budget. The goal of a startup is to figure out the right thing to build - the thing customers want and will pay for - as quickly as possible.

It isn't the consumers' job to know what they want.

When General Motors builds a car, they want to meet the specific needs of many customers. But if they custom-make each car, then it will not be economical.

It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

To satisfy the customer is the mission and purpose of every business.

You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.

Approach each customer with the idea of helping him or her solve a problem or achieve a goal, not of selling a product or service.

Don't sell life insurance. Sell what life insurance can do.

Customers are the reason we open our doors every day, and keep the machines humming all night long. Customers determine what we eat, where we live, whether we stay in business.

When you start a company, it's more an art than a science because it's totally unknown. Instead of solving high-profile problems, try to solve something that's deeply personal to you. Ideally, if you're an ordinary person and you've just solved your problem, you might have solved the problem for millions of people.

It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers.

... the thing we see wrong with YC apps most frequently, is that people have not thought about the market first and what people want first.

The customer wants what the customer wants - when they want it, where they want it, and how they want it. And if you want to build a big business, and you want to be meaningful to a big, broad group of customers, you need to think about how you're going to meet them in the various places where they might expect to see you.

What I tell founders is not to sweat the business model too much at first. The most important task at first is to build something people want. If you don't do that, it won't matter how clever your business model is.

Our line of business structure has served us very well in the past, when customer segments and product requirements were very distinct.

I'm a creative guy, a designer, a customer.

I've made mistakes before of doing different projects just based on my dreams, my hopes, my thing, and not really thinking about my customers.

Too many bar owners built a bar for themselves... when they should have built what their market and demographic demands!

Don't find customers for your products, find products for your customers.

You‘ve got to start with the customer experience and work back toward the technology - not the other way around.

Software innovation, like almost every other kind of innovation, requires the ability to collaborate and share ideas with other people, and to sit down and talk with customers and get their feedback and understand their needs.

HCL is a corporation. It is for profits. A corporation stands for its shareholders, its profits, its employees, its discoveries, and its customers.

There are two ways to extend a business. Take inventory of what you're good at and extend out from your skills. Or determine what your customers need and work backward, even if it requires learning new skills. Kindle is an example of working backward.