Kevin Rollins Quotes

Relentless improvement of the product and upgrading of consumer tastes are the heart of mass merchandising.

Fans will come if you have a good product.

There is a wide range of opportunities for us and we see a main part of our strategy as being a company that supplies products across a range of different end applications and indeed we have quite a wide product portfolio which we enhance each year.

I think the biggest challenge over time is that we stay creative and making sure that we continue to launch awesome products that people love.

I have shifted my mindset in terms of how companies should... focus on building amazing products. If you have amazing products, the marketing of those products is trivial.

I'm so obsessed with Apple, and the chance to work with the people who really created Apple retail is the retail opportunity of a lifetime.

Any products associated with a Apple are going to win. The people who make the Apple products are going to win.

All things can be done by every company in the world. Apple builds a phone, and so does Samsung. It's not about being different but about being better at what you do.

I can remember the first time I tried to drive into the garage of the world headquarters of Ford in a Camry. It was almost like they wouldn't let me in. They said, 'Why do you want to do that?' I said, 'Because we are going to make the best cars in the world, and we need to know everything about the competitor's car.'

Apple's goal isn't to make money. Our goal is to design and develop and bring to market good products.

When the product is right, you don't have to be a great marketer.

The purpose of a business is to create customers.

I think that building any product that has a lot of user loyalty is a bit like making a sequel to a great movie or video game - people generally want 'more of the same thing, except better and different.'

I don't have any fear of working with Samsung because I'm not gonna let them put a phone on my forehead; that's just never gonna happen.

I think I'm going to refrain from criticizing Apple too much. I mean, that's been a pretty great company.

The state of the economy is not the issue when it comes to growing a business. The relevant questions are always: 'What business are you in? Furthermore, is it adapting to the times?'

All business is basically about customers and marketing and making money and capitalism and winning and promoting it and having something someone really wants.

We are going to continue to run a business, and we are going to continue to meet the supply and demand that's out there.

The ability of a successful company to add functionality to its product has long been upheld.

Your Dream, Vision, Purpose, and Mission all come together when you bring products to market - so make sure you're bringing your best.

I think the challenge for all technology companies is to modify what they're doing to be what the market needs at that point.

You have to do things right to stay in business, and that's not easy, and that's a choice on a daily basis, the choices you make in how to run your business and how to have a point of differentiation and how to be true to your brand, how to offer something that people want and to offer something that you love.

Bottom line, we will continue to innovate and grow our fan base with Xbox while also creating additive business value for Microsoft.

Our line of business structure has served us very well in the past, when customer segments and product requirements were very distinct.

I couldn't stand not controlling my own product from how it's manufactured to how it's sold.