Marketing Failure Quotes

You can market your ass off, but if your product sucks, you're dead.

It's a terrible thing to make films that are never seen or experienced by audiences. Often times nobody knows about them, even though they are great films. They are not promoted and that's really sad.

America had one idea attached to its brand. We presented ourselves as the world's last superpower. And that was the world's worst branding idea.

Ninety-nine percent of advertising doesn't sell much of anything.

Marketing is what you do when your product is no good.

Advertising never sold a bad product twice.

I had a marketing idea that everybody hated, decency is sexy.

A great ad campaign will make a bad product fail faster. It will get more people to know it's bad.

Who's gonna want to wear a loser's shoe? I know I wouldn't.

Those athletes are not going to wear my headphones because I asked them.

Multiplicity was a movie that tested really well. People seeing the movie really liked it, but then the studio couldn't market it. We opened on a weekend with nine other films.

The basic idea that marketing is wrong at its core is one of the main reasons why innovation seems blocked and unpredictable.

There is no such thing as a permanent advertising success.

You can throw - and we've seen plenty of these kinds of companies - millions of dollars in advertising for a website or a service, and in the end if it's not useful no one's going to use it.

I'm an NBA player with no shoe deal. No endorsement deal. And I play in New York!

I know of a brewer who sells more of his beer to the people who never see his advertising than to the people who see it every week. Bad advertising can unsell a product.

The public relations warriors fought and lost Monte Carlo's Battle of the Magazine Covers.

You can spend all the money in the world. If you've got a bad product, it doesn't matter.

UFC has failed to market and promote me appropriately.

It didn't happen every time for every movie. Ruthless People was a good movie, but we didn't get a good release or marketing. They completely blew the opening.

In my experience, great reviews almost always ensure no sales.

I'm on record as having said "I've done this amazing movie - The Sixth Sense - that no one is going to see." And then it stayed in the top 10 American films for about six months. So don't ask me. I'm the most disastrous PR and marketing predictor.

Never let an engineer try to sell his stuff. It rarely works unless you are Akio Morita.

I thought I'd be the first to introduce herbal tea to Patna. White tea, ginger tea, rooibos, camomile. No one touched it. On subsequent visits, I'd find the packets decorating the shelves in my parents' dining room.

Even the most careful and expensive marketing plans cannot sell people a book they don't want to read.