Jerry Seinfeld Quotes

Think of it: television producers joining with newspapers to tell stories. It's journalism of the future. Advertising will follow the crowd - the 'crowd' being viewers and readers, of course, which could bring revenue back into journalism.

I worked at Military Media, an advertising agency for military-base newspapers. Don't ask, I won't tell.

Mass demand has been created almost entirely through the development of advertising.

You really can create a lot of value by putting content and distribution together, particularly if the content is cable content.

Persuasion has become a kind of force. The more the advertiser knows about what consumers want, and the more desires the product and packaging seek to fulfill, the more coercive the force.

You go on Facebook, you buy social advertising. And you can very cost-effectively target people who are in the market for your product from all over the world.

When a television show like 'Scandal' becomes the biggest show in recent history, suddenly advertisers and networks want to jump on that. And what it's showing is that people want to see diversity.

Synergy is the VCR of media right now - discredited, outdated and left behind.

When television came out, there was concern it would kill radio.

If there's one thing that 2009 showed us, it's that everything is happening everywhere, across multiple platforms, each one making waves that end up crashing against each other and commingling into one giant media sea.

As I see it, fast food outfits have targeted small children with their advertising in a very effective way. You know, it's clowns and kid's toys and bright colors and things like that.

I tried to get people at 'South Park' into 'Downton Abbey,' and it didn't work. I think they were like, 'Downton Abbey?' What?' And I kinda made a big plea in the writer's room, like, 'Guys, you should really watch it. It's good. It's addicting. My wife and I are obsessed with it.'

Editorial outfits are now advertising agencies.

I'm just saying if you want to reach large audiences, then rely on professionals, meaning people who are in the industry and are trained for it, rather than just idiot savants.

In today's world, marketers reach inside the home and attempt to figure out not what's good for your daughter, because that is not their business, but what deep desires they can manipulate, stimulate and ostensibly satisfy in order to produce cold, hard cash.

I like radio and live performing stuff. I don't like the television stuff as much.

It's the beauty of WWE. We use all our platforms to cross-promote each other and vice versa.

Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy.

The Internet feeds off the main press, and the main press feeds off the Internet. They're working in tandem.

All TV shows are basically part of the same storyline.

In my opinion FOX is known for being a network that just advertises, and that's pretty much how they get their viewers.

I think that the Internet and print behave in a complementary manner.

When you take the individual out of the equation, then you're making programming based on some marketer's idea of what will sell, and not based on the idea of what an individual would like.

In syndication, the biggest buyers are car dealerships.

With the acquisition of 50% of Todito, TV Azteca is getting on a very fast train. Todito will allow TV Azteca to create value for its shareholders and promote its television content on the Internet.