James Sinegal Quotes
It doesn't do much good to have a quality image, whether it's with the facility or whether it's with the merchandise, if you don't have real quality people taking care of your customers.
Citations
Cascio, Wayne F. "Decency Means More than 'Always Low Prices': A Comparison of Costco to Wal-Mart's Sam's Club." Academy of Management Perspectives, vol. 20, no. 3, 2006, pp. 26-37.
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James D. Sinegal, also known as Jim Sinegal, is a retired American billionaire businessman who is the co-founder and former CEO of the Costco Wholesale Corporation, an international retail chain.