John Battelle Quotes

I think Facebook, Twitter and YouTube are the cornerstones of any social media strategy.

We [Al Qaeda] must make every effort to reach out to Muslims ... through new media like Facebook and Twitter.

It's a huge mistake not to embrace social media. We need to stay in touch and stay relevant to young people.

The online thing has been really big for us: the YouTube videos, the MySpace.

Every brand has something on the Internet, whether it's video or doing something on social media. It's just another form that brands are starting to realize they have to be a part of.

We're social media-driven now, the social media team is huge in WWE. It really helps expand our brand.

Social media can be a powerful tool to listen to, engage with and gain access to customers that you would otherwise not be able to connect with.

You've got to be very cognizant of the correlation between social media links and business because they don't always correlate as highly as people would like.

I would not have a career without Facebook and Twitter. That's the truth.

I don't really see myself getting a Twitter account. Nothing against it. I get it. I especially get it for businesses.

The younger generation has embraced Twitter and Facebook massively, and they spend most of their time on there. So if I want to reach new fans or keep in touch with my current, I try to use Twitter and Facebook as much as possible.

You could have a zillion Facebook followers. Those people don't buy records. It's about a hundred to one...Record companies, they don't have any money, so they see social media as the free marketing... So... 'Billy, light yourself on fire and stand upside down, and that'll market the record.'

I'm not equipped for the social media thing.

Now, with social media, it's a whole different world, which is good and bad. Back when I was in college, when there was no Twitter, no one knew what Vera Wang looked like - there was no face to the brand.

You really can't spend money on social media unless you really try. Social media is really more about effort than expense.

Social media is interesting. It helps me connect with fans. It's immediate. It's a big part of my touring business - getting the word out via Twitter, Facebook, and Instagram.

With social media, if you have a viral video people can like what you do and it's homegrown and very organic.

I spend three hours a day working on my social network profiles. I think about the right people to tag, the ones who might generate new leads. It's my work, my self-promotion.

Companies should take advantage of social media's power to connect, but honor the continued role of media in shaping opinion.

I use trolling tactics to build my brand.

I am social media savvy.

Social media is kind of the same across the board, so you just have to know how to engage your audience, and you will be popular on any platform that comes up.

People really don't watch TV no more - it's all about social media. I think it's a great platform for showing off your brand, who you are, interacting with fans, interacting with people in general.

I think we live in this interesting point where if you know how to and you're interested in capitalizing on social media for good and for brand building, there's so much potential.

For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.