Gemma Collins Quotes

Yeah, every artist I think should look at themselves as a brand because the more appealing your brand is, the more money you can make off your brand.

My name has become a brand - it could be make-up, clothing, perfume.

I take my brand very seriously.

I want to have my own brand and there were things I couldn't do because of the 'Strictly' brand and the time involved.

You know what, every decision I make is in the best interest of my brand.

To me, a 'brand' sounds evil.

Brands are in your face 24/7; I'm sure you've consumed a couple brands today. So it's fun working with them. People recognize brands, and people are starting to recognize my brand.

I'm a little bit allergic to the whole brand thing to be honest but maybe it's just happening around me and I'm not really aware of it.

There's definitely an obstacle in developing a brand for yourself that people can rely on when you're so eclectic.

And I'm not an actress. I don't think I am an actress. I think I've created a brand and a business.

Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.

I do find it a bit disconcerting when your name becomes a brand.

I'd love to build a brand, a legacy.

You have to do what's best for the brand.

When Justin Bieber started wearing the Obey bar logo, we discontinued it. That was kinda one of the last straws.

It's important for me to create a brand because branding allows me to create a lifestyle that goes beyond track & field. It also lets my fans and followers get a better picture of who I am as a person, my interests and my passions.

You look at the Rolling Stones. It had the lips, the logo and the style. You look at Jay-Z, who I think is probably the smartest brand marketer I've ever met. These people understand the core of what their brand is and what their fans want.

It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.

When you have a home and create a brand people believe in and want to support, it makes it easier for you to control merchandise and sell it.

Build a lifestyle around your brand, and the audience will follow.

Even though brands are created by people, they belong to the corporations.

Building brands and helping people figure out their identity - as far as a business identity and everything - was kind of my niche.

'Shaggy' is a brand.

A lot of stuff that I'm involved in is about branding.

I'm such a brand nerd.