Jeffrey Gitomer Quotes

People don't buy from clowns.

If people like you, they'll listen to you, but if they trust you, they'll do business with you.

When I teach seminars, I tell people, 'Your stuff has to look like something that's out there, because otherwise nobody will take a chance on you.'

It's about stories. If I can tell the story to America, whether it's Riesling or a boxer from Harlem, it will sell. I know on my gravestone it's going to be, 'Storyteller.'

Honest always sells. Always has, always will.

In advertising, not to be different is virtual suicide.

You have to buy what you're selling. If you don't buy what you're selling, nobody will.

I think the best promo guys make it sound like it's not a promo.

The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.

When you have a company name that is to descriptive about what you do, you don't stand out.

People trust me. I sell sincerity.

If you sell what you do, you're a vendor. If you sell why you do it, you're a brand.

THE KEY TO GENERATING LOYALTY AND RISING ABOVE THE GENERAL NOISE SEEMS TO BE ALL ABOUT CREATING AN AUTHENTIC VOICE.

You convey something that the public either trusts or it does not trust, and it has to do with the content and how you handle the news, but it also just has something to do with your persona.

Trust me, I have never written a speech in my life, and if I have my way, I never will.

Twitter, just every once in a while I put something out there basically to promote whatever I'm doing, but I don't see any of that as representing me or who I am or being a brand.

It's show business. No show, no business.

I can sell anything that I totally believe in, but I'm a horrible salesman of something I don't believe in.

People don't understand the logistics of advertising.

You have to be dope; you have to find an audience and reach that audience with your identity and your message.

You want people to buy you as just about anything. So if they think that you're one thing, it's hard to slip into, you know, all these other things.

Just about any growth company is going to need smart salespeople, account and project managers, business development, marketing, operations, customer service, content creation, communications, analytics, and social media.

I'm like a big kid. But it's not like a called myself the Instagram King. I put up what people want to see and that just happened.

If you're trying to appeal to my generation you've got to be honest.

You are hugely responsible for people following you. You need to work out why you are posting, what the message is, and what you are doing to these people.