Lewis Howes Quotes

Social media is key to promoting the editorial posts on my website.

You've got to be very cognizant of the correlation between social media links and business because they don't always correlate as highly as people would like.

We are extremely attractive to page companies, because we significantly increase their user base.

When people are making the decision to put a piece of content online, they really do truly want to get it in front of the largest audience.

Publicists cater to bloggers because they can play them; bloggers cater to publicists because they want their ads.

The Lego children and fans are highly engaged people, so they expect a high degree of interaction with us. If you go to YouTube... we were told by Google last year that we are the second most-watched brand of all brands.

The effort of every time I put out a video, it was like, 'Okay, I've got to put it on my Facebook, I've got to put it on my website, what's the view count now? What's the view count now? What's the view count now?' You get obsessive with it.

I'm interested in the opportunity that people can self-create using social media and the online dialogue. Before social media, you needed to have a lot of personal funds to break through to hire the right people and build a presence to start a line. It gives the opportunity and platform for people to be discovered.

Social media is one of the most under-rated business tools, in my opinion. It's an amazing cockpit for any CEO. I can narrate any number of stories how it has helped me to reach out to customers, dealers, protesting workers, and even security guards.

I think YouTube has been super instrumental in our success as well, because I think there's something really important about seeing and hearing what we're doing.

I'll sell a million pay-per-views if you're smart enough to market me the right way.

I don't mind doing publicity but I want to make sure it's the right type and it's about promoting my music and not me.

On my posts, I would tell people, 'If you like this, give it a share.' If you go online and look at my videos, you might see where I have 80,000 likes, but 525,000 shares. That's where you gain more people as followers coming in. It took me a second to learn it all, but now that I have, it's been a blessing and a curse.

Having even just one relationship with an online influencer can have a significant impact on your business.

I am invading homes everywhere, all over the Internet and on TV - all you have to do is search the name, and you can find me anywhere, from New Japan World to Ring of Honor.

The key thing is, always put the right content on the right network, on the right platform, make it great, and then figure out how to monetize it.

I probably should be thinking of better ideas on how to promote myself, but I don't really spend a lot of time doing it. I really don't know how to promote effectively.

I'm not very good at promotion.

We have to talk a little trash to sell fights, talk more, because we know we will profit more from that. It's important.

Promotion is necessary and it has to be done. I am not shying away from promotion, but going to cities and malls and raising your hands like a stupid guy is not required.

I spend three hours a day working on my social network profiles. I think about the right people to tag, the ones who might generate new leads. It's my work, my self-promotion.

I run a meme type of account on Twitter; I know what my audience is looking for.

Not only is a LinkedIn group free to create, it can enable you to offer your professional network a vibrant, useful information resource, all while driving traffic to your site and increasing sales.

Companies should take advantage of social media's power to connect, but honor the continued role of media in shaping opinion.

If you don't optimize for the consumer on the Internet, you're dead.