Jim Lee Quotes

We are in the throes of a transition where every publication has to think of their digital strategy.

The power of digital distribution over physical retail outlets is you have a chance to create a global audience.

We live in the Internet age. Everyone wants clicks. Clicks are what sells.

I don't think there are too many traditional media guys who really understood what the new digital media is about.

It became obvious to me that if Abril was to consider itself a communications group, it could not remain indefinitely in paper and ink.

When I talk about the Internet, it's because young people are there. TV and radio are still what moves the masses, and you can't ignore that. But you also have to feed that monster that grows daily, which is the Internet.

We always said if we were going to target a millennial consumer, then we had to do it in their mother tongue, which is digital.

People talk about the age and positioning of a brand, but hell, it's not about that. The global language is digital, and we need to speak the language.

My advice to owners of fashion brands is that you have to give digital a seat at the board table. A lot of brands treat digital strategy as something on the side.

To effectively reach consumers in the new social environment, brand managers need to learn how to translate their budgets into the digital realm, which also means understanding the advantages that digital can provide over television advertising.

I am looking forward to work on digital platforms more often than not.

To be a great concert marketer, we are shifting our focus from traditional media to online and mobile as direct ways to reach consumers.

Thriving in the digital space is about constant commitment and engagement rather than being hit-driven like traditional media.

Client companies and advertising agencies are old-world-order places. The systems and processes and structures come from a time when you shot the TV commercial, then you did the print ads, then you did everything else - including the website. Everything has changed, but the systems haven't.

The digital revolution has disrupted most traditional media: newspapers, magazines, books, record companies, radio.

I am extremely passionate about digital media and as a longtime user and fan of Yahoo!

One already feels like an anachronism, writing novels in the age of what-ever-this-is-the-age-of, but touring to promote them feels doubly anachronistic. The marketplace is showing an increasing intolerance for the time-honored practice of printing information on paper and shipping it around the country.

I like to think that the Internet and file sharing, if utilized properly and embraced, and I emphasize properly, is a high-powered marketing design.

I don't think there are any new media I'd like to cover.

In a way, publishing in 2005 was similar to publishing in 1950. Nobody kept blogs; that was still optional. I didn't even have a website then.

You can limit the number of invitations to an in-person fashion show, but you can't police the Internet.

I am not one of the new media experts working all the time with my computers and the PowerPoints and things of that sort.

The Internet provides the campaign with an unbiased filter to get its information out.

I don't think there's a... boundary between digital media and print media. Every magazine is doing an online version.

We are convinced of the huge potential that still lies ahead and particularly in The Economist's ability to seize the many development opportunities linked to the digitisation of the media industry.