Paul Arden Quotes
There are rules in advertising, and those rules are self-imposed by the client companies because they don't want their products to be seen as dishonest.
Related Quotes
Paul Arden was a creative director of Saatchi and Saatchi and an author of several books on advertising and motivation, including Whatever You Think, Think The Opposite and It's Not How Good You Are, It's How Good You Want To Be.