David Ogilvy Quotes

We have to move from making good advertising, to making advertising good.

Perhaps the single most effective antagonist of American business is Ralph Nader, who - thanks largely to the media - has become a legend in his own time and an idol of millions of Americans.

I know how tough it is to stand up to powerful forces that prey on consumers.

I would rather die than see my face in a car advertisement.

Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.

As parents and as consumers, we have the right and the power to pressure the entertainment industry to respond to our needs. Americans, after all, should insist that every corporate giant - whether it produces chemicals or records - accept responsibility for what it produces.

It's not a long-term business model to take advantage of your consumers in ways that are not sustainable.

We are fighting for an open and fair economy. We are fighting for the consumer. Someone needs to.

If consumers are strong, if consumers are protected, if they can trust the marketplace and feel confident that they're not being cheated here and there, then consumers can drive this economy forward.

What I feel is that we need an independent consumer watchdog. You have regular people who have problems with big financial companies. How do they get relief? And you need somebody who's gonna stand on their side and level the playing field for them.

We run all kinds of ads, as long as they are clearly marked as advertising when there's ever a question. I think advertising is advertising. If it's 100 percent clear what it is, then, with certain exceptions, I can live with that.

The question is how do you do it [more consumer protection] so that it actually works that way? And that takes analysis, and sometimes collaboration between government and business, to understand how that works.

Let's gear our advertising to sell goods, but let's recognize also that advertising has a broad social responsibility.

We consumers have to send a message every day of what we want and what we don't.

New Yorkers have been fortunate to have Andrew Cuomo as our Attorney General - protecting working New Yorkers against the banks, insurance companies and big corporations.

New York state's Donnelly Act gives power at least as great - many think greater - than that of the Sherman Act. We have strong consumer protection laws that can be used to protect against scams and frauds by corporate monopolists.

No access to me, nor my staff, will ever affect what we do to protect consumers of the state of Florida.

I want to protect consumers from their government.

The creation of a consumer agency, structured similarly to the Office of the Comptroller of the Currency, levels the playing field. It gives consumers a powerful advocate at the federal level.

I think the ongoing discussion of the world of advertising is, 'Where is the soul in advertising?'

Consumers recognize, and don't like, corporate lying.

Sen. John Thune (R-S.D.), who is chairman of the Senate Committee on Commerce, warned Facebook of the need for consumer protection and an open Internet, and according to 'The Wall Street Journal,' Thune has sent a letter to Zuckerberg asking how the company chooses its trending topics and who is ultimately responsible.

Preemption is not about the Essure women - it affects all consumers. If someone had a medical device installed, there's no recourse for victims, and the company is protected. If there's a problem, the company gets a pass because they have preemption. It dawned on me the consumer didn't know. The women didn't know that this existed.

When the consumer is strong, the American economy will be strong, so consumer protection actually serves economic growth and economic progress.

Our job, which Congress gave us, was to protect consumers. That work needs to be done in our communities for people regardless of what happens with elections, regardless of what happens with particular people and particular offices, and that is something that I have tried to stress at my agency.