Ryan North Quotes

One of the things that is counterintuitive about BuzzFeed is that there's not a natural corollary to what we're doing because it isn't possible to distribute content through word-of-mouth in print.

Things that are interesting, people will pass around the Internet, around the world. And the blogosphere is only the tip of the iceberg.

It's like everybody is shooting something, and everybody's a filmmaker; everybody can shoot a cat video and post it. So the big thing now is - for people that have talent and have something to say, and are creative, and are capable of making something good - is how do they get attention to it?

Webcomics are much bigger than any one scene can circumscribe.

It's a good time to be in the content business though, the branded content business.

If somebody writes a review of a dry cleaner, that piece of content is not wildly viral. It's not like a viral video that can spread across the world in a matter of minutes, so as a result, each market is almost an island unto itself.

It would take a lifetime to read all the webcomics published in one year.

YouTube is found footage. It's here to stay, and people will always come up with new concepts that will make sense for found footage.

By the time I'm in the studio recording my parody, 10,000 parodies of that song are on YouTube.

You can't make money on advertising; you just have to seed the clouds. What you're after is word of mouth.

Basically, the Internet is just the way now. It's the end-all, be-all of self-promotion. It's not like you got to burn CDs and pass them out or sell them. The Internet is a tool that reaches billions and billions of people. It's like a no-brainer to tie it in with self-promotion, or even label promotion.

What I get to do is have fun in my house, by myself, and put it on the Internet.

We're trying to be a content destination for viral images and to be an entertainment destination in general.

For me personally, I get to be a cartoonist, because my comic would never survive in print. Maybe one in 100 people would like it, but online, I can gather that one percent all in one place.

YouTube is amazing because you really don't have to wait for anyone to showcase your work. Social media in general is like that. People can connect with it all over the world.

We want people on the Internet to go to Imgur for their viral image fix. And what's so awesome about images vs. videos is that instant gratification.

If there is a viral video on the Internet, you know it's on YouTube. You can search for it, find it, see the view count, and then take that link and share it with whomever you want. That's what we are doing for images.

I've just always been making videos. And then I just put them online and, luckily, they all took off.

I wouldn't say you can engineer viral. But there is viral content that comes from dense communities.

I don't read "letters" sections of magazines, but I'll read anyone's blog post about me.

I'm a YouTuber; I want to share my information. I want to share my tips and tricks and hacks and everything I possibly can with my audience because they've done so much for me.

If somebody likes your videos, they're gonna tell their friends. They're gonna send e-mails about you, and before you know it, your name is getting around.

Downloading and Web 2.0 have famously led to new ways of accessing culture. But these have tended to be parasitic on old media. The law of Web 2.0 is that everything comes back, whether it be adverts, public information films or long-forgotten TV serials: history happens first as tragedy, then as YouTube.

I had heard about Vine through Twitter, and my first video was of me freaking out on my couch. Back then I had 5 followers.

I love Instagram and Facebook.