Seth Godin Quotes

You can win with consistent benefits, delivered over time. You win by incrementally earning share, attention and trust.

That's the ultimate gratification in any business situation - do customers buy the product? And do they use it and do they come back and buy more of it?

Profit in business comes from repeat customers, customers that boast about your project or service, and that bring friends with them.

Firms need to ensure that their ability to provide effective customer service keeps pace with their growth. If you're marketing your firm to new customers, you better be able to provide them service when they do business with you.

Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.

A satisfied customer is the best business strategy of all.

The number one thing small business needs is to get more customers. Spend more time serving existing customers and getting new ones. The challenge for small business is knowing where customers are and reaching them effectively.

Customers are a great way to finance a business for many reasons. First, customer financing is typically non dilutive. They want something from you other than equity in your business. Customers also help you fit your product to the market. And customers will help debug and improve the quality of the product.

Over the last 20 years, I've worked on or invested in many companies that scaled to 100 million users or more. But here's the thing: You don't start with 100 million users. You start with a few. So, stop thinking big, and start thinking small.

People love our products. They love using our services. All of this, to me, equals great opportunity.

If you provide enough value, then you earn the right to promote your company in order to recruit new customers. The key is to always provide value.

If you focus on producing a great experience for anyone, that's how you get big.

Customer loyalty comes from consistent experience. They learn to count on you.

Everything happens at one step at a time.

I think of digital as a means to an end: How do I service and get more loyal customers, how do I achieve operational excellence, and how do I change my culture?

Acquiring customers at the start is one of the hardest things you'll ever experiences as an entrepreneur.

The customer wants what the customer wants - when they want it, where they want it, and how they want it. And if you want to build a big business, and you want to be meaningful to a big, broad group of customers, you need to think about how you're going to meet them in the various places where they might expect to see you.

Every employee at Workday thinks about how they are going to help customers be successful. It is a simple formula, but a lot of companies go out, and they don't listen to their customers; they don't try to solve hard problems, making it tougher for themselves to create a great business.

We want a direct relationship with our customers. To build a business and sell products to them.

It's almost always easier to sell to an existing customer base than to find a new one.

Success begets success in terms of customer deployments and having truly happy customers.

We are putting a lot of investments behind building customer loyalty. We need to make sure we keep investing in the right tech that will help customers. If we keep doing that well, we will keep progressing.

Any business, no matter what it is, lives or dies by the customer reaction it creates.

If we have 99% [market] share of Ford Company, the question to us is 'How do we improve the customer satisfaction in order to get that additional 1% share?

Sales is the most important aspect of a company, which in turn is about how well you treat your customer and stay ahead of your customer's requirements.