Ratan Tata Quotes

I may sample at Pinkberry, but when I find a flavor I like, I'm pretty committed to it.

Brand names aren't important to me at all.

I am not very brand conscious.

I don't necessarily have favorite brands.

I'd never buy something, even if it's a great brand, that is a competitor to something I already own; that's insane.

I'm a little bit allergic to the whole brand thing to be honest but maybe it's just happening around me and I'm not really aware of it.

Apple's market share is bigger than BMW's or Mercedes's or Porsche's in the automotive market. What's wrong with being BMW or Mercedes?

I've always refused to associate myself with a brand.

I have grown up using Colgate; my long-standing association with the brand has been very warm.

Brands are the solution, not the problem. Brands are how you sort out the cesspool. ... Brand affinity is clearly hard wired. It is so fundamental to human existence that it's not going away. It must have a genetic component.

I couldn't have cared less about Gucci when I first went there - but soon after I arrived, I cared a lot.

What drew me to this job is that Univision is a brand unlike any other in all of media. Univision has the highest brand affinity of any brand, and that includes Microsoft and Apple and some of the iconic brands in all of industry.

Actually I am very glad that people can buy Armani - even if it's a fake. I like the fact that I'm so popular around the world.

Your premium brand had better be delivering something special, or it's not going to get the business.

Repetition makes reputation and reputation makes customers.

Most people probably don't even know what toothpaste they buy; they just recognize the box on the shelf.

We used to think that the enterprise was the hardest customer to satisfy, but we were wrong. It turns out, consumers are harder than the enterprise because the consumer will not give you a second chance.

The well-satisfied customer will bring the repeat sale that counts.

I love Claw Money. They always send me stuff. I always wear their sweatpants.

Am I an Apple bigot? No. I can critique their products and their customer service philosophy. But overall, they do better than any other player.

I don't care how much it costs or who it's by as long as it fits me. I love shopping, but I go to the same stores I've always gone to: Guess, Bebe, Coach. I can't really skip out of that realm.

Some people just use beautiful things to just shop or to have a tribal feeling - 'Oh, blah, blah, blah, I'm wearing Hermes; blah, blah, blah, I'm wearing Saint Laurent; blah-blah blah' - because it's like a need, a tribe, recognition: 'Ahh, my Rolex.' But I run away from anything which is too recognizable - it's my nature.

I am convinced that if you serve great value, people will come to you.

I've met people who didn't even know there was a Calvin Klein; they thought it was just the name of a product.

Ever since we published the first Apple report, we've had some other brands turning more proactive.