Hilary Mason Quotes

Founded in August 2003, MySpace would go on to be the most-visited social networking site in the world from 2005 until early 2008.

Social media is key to promoting the editorial posts on my website.

Twitter is all about user experience - the fact that it is so easy, so clean, so unencumbered has won it so many users and fans, for so many different reasons.

Social media is an information channel; it's like radio or TV... In Cisco, we made a lot of money on public protocol. I think the social media model replicates that protocol.

Let's be honest here: Twitter, for me, is 90 per cent a marketing tool.

I don't think Yahoo can be Facebook tomorrow, and don't think Yahoo wants to be Facebook.

Social media marketers have already shown unusual savvy in executing campaigns in Brazil.

Facebook has conquered much of the world.

On Twitter, if you want to quote someone else, you say, 'RT, re-tweet, that person's name, and then what they said before.' And it's a way of essentially saying, 'I'm not saying this, but my friend said this and I thought this was interesting.'

In order for a service to be social, you've really got to start from the ground up. The fact that almost a third of the U.S. population have even heard of Spotify is really because they've seen it on Facebook and friends have been sharing.

In a way, publishing in 2005 was similar to publishing in 1950. Nobody kept blogs; that was still optional. I didn't even have a website then.

The minute you hear the word 'share,' you start thinking Twitter and Facebook. These are the places that people can very quickly share something they've just discovered.

Instagram is a media company. I think we're about visual media.

When you look at things like Flickr and Youtube, they are specialised blogging systems, so why hasn't blogging encompassed that ease of functionality?

While some debate its helpfulness at generating monetizable traffic, when Digg points to a story, huge audience spikes quickly follow.

I don't sweat the Internet. You know, it's still something I enjoy as a movie geek myself to get on and, like, look at all the websites; however, when it comes to marketing a movie, the Internet is still not the thing that gets people to the theatre.

In the digital age, we filter forward instead of filtering out. As a result, all that material is still available to us and to others to filter in their own ways, and to bring forward in other contexts.

Twitter isn't a social network, it's an information network.

Blog-based businesses have lower cost structures and are more 'authentic,' and as a result are drawing larger shares of ad budgets.

Facebook, Twitter, and Tumblr are all 'User First, Brands Second' services. The brands are all over these services now. But for the most part, these services didn't do much to bring them. The engaged users did.

Viral word-of-mouth marketing for GoPro is massive. Video is really the conduit.

Once I found this possibility to use Twitter and Facebook and my blog to connect to my readers, I'm going to use it, to connect to them and to share thoughts that I cannot use in the book.

The Internet offers an interesting combination of advertising and community by participating in the community you can become an advertisement for yourself.

There are billions of dollars spent every year on traditional media. The majority of people are spending more time every day on the Internet, especially on mobile. You're starting to see a shift of that spend go to mobile, especially to things like 'Instagram'.

It can be a little scary. Like one time I posted a link to NPR because I thought it was interesting, and it took down their Web site.