Fabrizio Moreira Quotes

Let's face it - online promotion of your books could easily become a full-time career if you're not careful. But if you're not writing regularly, then it won't be long before there's nothing to promote.

Not only is a LinkedIn group free to create, it can enable you to offer your professional network a vibrant, useful information resource, all while driving traffic to your site and increasing sales.

We're all in this together - when one writer succeeds, all writers succeed. I love discovering new authors. I think we need to take care of each other and talk about craft and nurture talent.

I'm going to book-and-author dinners, and I'm the author!

I get daily mentions in blogs, I get mentions in Twitter and in different social media... I know that gets books sold.

Technology has allowed me to reach my fans directly. Social media: it has been a complete revolution of how to interact, promote and share things.

Smart authors, faced with storms, chose to create umbrellas. That's why a diverse group of authors banded together to create The Fiction Writer's Co-op, which will work to find innovative ways to promote each other's work and cheer each other on in a very competitive field.

Writers say many true things about their own experiences with publicity and promotion.

When people are making the decision to put a piece of content online, they really do truly want to get it in front of the largest audience.

Standing out as a writer today requires more than a bright idea and limpid prose. Authors need to become businesspeople as well.

If you really care about Facebook likes, don't just post your stuff to Twitter and then rely on it being republished automatically to Facebook. In my sample size of one, Facebook penalizes you significantly for that and shows that content to far fewer people.

Social media is not about the exploitation of technology but service to community.

Thanks to social media like Facebook, Twitter and Goodreads, I can easily reach out to so many people. Being a writer gives me the added bonus of a targeted audience: readers, who enjoy targeted 'prizes' for participation in fundraisers - books and other neat promo items.

I went to SXSW in 2011. God, that was awful. I mean, I only went because my publisher wanted me to promote the book and the organizers invited me and it seemed silly not to go, especially for a relatively unknown first-time author. This is just not my cup of tea; the fewer such events I do on an annual basis, the happier I feel.

Not surprisingly, the chief way self-published authors get the word out about their books is through the Internet.

In general, we're a social network. I prefer that because I think it is focused on the people part of it - as opposed to some people call it social media, which I think focuses more on the content.

With social media, you don't just publish a book and figure you've done your part; your fans want to talk to you, have a conversation. It means, though, that you can connect with your readers like never before, so you don't have to guess what they like - you can ask.

I'm friends with a lot of influencers, and I'm very supportive. They want to come in and do what I'm doing, and I want to branch out to what they're doing.

The more content you share, the more opportunity people have to see it and engage with it.

YouTube is amazing because you really don't have to wait for anyone to showcase your work. Social media in general is like that. People can connect with it all over the world.

There is a certain amount of intrigue that gets created by revealing portions of the book and, in the process, generating a certain amount of interest. Often, authors do this by releasing a few chapters online or even releasing film-like trailers.

I'm excited to join the StyleHaul community and bring new content to my fans.

I think social media is... really cool in the sense that I don't think that a writer like me would've found a readership if maybe Instagram wasn't there.

Moving forward, the most successful people in the entertainment industry will be 50 percent social and 50 percent traditional, so working with Disney and being super traditional, it brought a whole different audience to me.

I've said this before, but I think one of the reason so many of the cartoonists I know have become friends is because the Internet is a much more cooperative space.