Jesse Itzler Quotes

The Free People brand plans to drive growth on three different fronts: product expansion, geographic expansion and improved marketing.

I look to work with businesses that know what they are doing but need larger distribution or exposure.

Local businesses have never had a great way to get customers in the door.

Every successful business, even Google, Facebook, Twitter, started with a combination of manual improvements and friends of the founders using the site.

With Martha Stewart, the power of the brand, the power of television, taught me that if you can marry all those ingredients - like you marry a great song with a great artist - and get the right television exposure, then you've got something that really is going to be sustainable. You can expand and blow up.

One of O'Reilly's advantages is that we have a network of thousands of user groups to whom we give free books, to whom we advertise our products, and they spread the word. If you don't have that database, it's hard to get the attention of the market.

Google actually relies on our users to help with our marketing. We have a very high percentage of our users who often tell others about our search engine.

If you're in business, and you don't understand how that word of mouth works, you won't be able to take full advantage of it, how to get full adoption by getting that network to talk about you.

We focused on getting popchips into the hands of tastemakers and influencers wherever they were, from the fashionistas at Mercedes Benz fashion week to the passengers on Virgin Airlines.

I do hope to increase what I do into a Brad Goreski brand.

The number one thing small business needs is to get more customers. Spend more time serving existing customers and getting new ones. The challenge for small business is knowing where customers are and reaching them effectively.

Summer is conference season - a critical time for building brands, making connections, and shaping industries.

Delivering a service that consumers feel truly connected to and providing an experience that people love and love to organically share and talk about is the most effective form of marketing I know.

We will invest more into China to make sure that our brand gets more known to Chinese customers.

The minute that a celebrity wears your clothing, that gives you international exposure and the best advertising you can get.

It was our belief we should have a customer base and that the catwalk was actually supporting and increasing the business.

WWE sees India as huge opportunity and wants to continue to build its base.

By creating conversation, we let our customers spread our message by word of mouth.

In a year's time, I was able to start a brand name and make it a household name. That's The Situation.

There's a lot of brands around the world that want to get exposed in the U.S.A.

I use trolling tactics to build my brand.

Lots of business owners spend their lives trying to land the whale - the single, massive, brand-name account that will fatten the top line and bestow instant credibility. But big customers make me nervous.

As a brand, Ahla is one of Strauss-Elite's strongest. But we need to do a lot of marketing in order to regain market leadership. I have no doubt that we will do that, even if it takes time.

As a business owner who is looking to market his or her company, you should be on the lookout for opportunities to get face time with movers and shakers in your network.

The translation of social media buzz does not really happen. Films do well through word of mouth.