John B. Larson Quotes
We're looking to have the ability to come in and be able to capitalize on the marketing in order to grow the top-line. We basically leverage what has worked with our other successful acquisitions - investment in marketing, retention and student services.
Topics
Growth
Marketing
Business Expansion
Competitive Advantage
Investment, Investments
Retention
Strategic Planning
Acquisition
Acquisition Strategy
Brand Awareness
Capitalizing
Customer Retention
Market Expansion
Marketing Strategy
Resource Allocation
Return on Investment
Revenue Growth
Student Engagement
Student Services
Top Line
Citations
Larson, John B. "CEO Interview: Career Education Corp." The Wall Street Transcript, The Wall Street Transcript Corporation, 25 Aug. 2003.
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John Barry Larson is an American politician and businessman serving as the U.S. Representative for Connecticut's 1st congressional district, serving since 1999. The district is based in the state capital, Hartford. A member of the Democratic Party, Larson was the Chair of the House Democratic Caucus during the 111th and 112th United States Congress.