Malcolm Gladwell Quotes


Lands' End has undergone three major changes over the past couple of decades. The first was the introduction of an 800 number, in 1978; the second was express delivery, in 1994; and the third was the introduction of a Web site, in 1995. The first two innovations cut the average transaction time-the time between the moment of ordering and the moment the goods are received-from three weeks to four days. The third innovation has cut the transaction time from four days to, well, four days.


Citations

Gladwell, Malcolm. "Click Here." The New Yorker, Condé Nast, 6 Dec. 1999.

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Malcolm Gladwell
Malcolm Gladwell
  • Born: September 3, 1963
  • Nationality: Canadian
  • Profession: Non-fiction Writer, Journalist, Public Speaker

Malcolm Timothy Gladwell CM is an English-born Canadian journalist, author, and public speaker. He has been a staff writer for The New Yorker since 1996. He has published six books: The Tipping Point: How Little Things Can Make a Big Difference (2000); Blink: The Power of Thinking Without Thinking (2005); Outliers: The Story of Success (2008); What the Dog Saw: And Other Adventures (2009), a collection of his journalism; David and Goliath: Underdogs, Misfits, and the Art of Battling Giants (2013); and Talking To Strangers: What We Should Know about the People We Don't Know (2019). His first five books were on The New York Times Best Seller list. He is also the host of the podcast Revisionist History and co-founder of the podcast company Pushkin Industries.