Seth Godin Quotes

People who can spread ideas regardless of what those ideas are, win.

Word of mouth now has a unprecedented influence because it spreads so far and so fast.

Every man with an idea has at least two or three followers.

I think, it's so difficult to create a buzz anywhere, whether it be online, the streets, radio, anywhere, that if you are able to create a buzz somewhere, it definitely means something.

My goal is to spread ideas. Trends always start at the top.

I think a lot about how ideas spread, how information spreads, why is it that something you're really proud of and you spend a lot of time creating sometimes doesn't go anywhere, and something that you kind of do on the side, on a lark, ends up getting shared and passed around and having this big impact.

Rappers make what's in, in. If we want to bring back something like Jordache, we just say it and the girls start wearing it. We have a lot of pull.

Lots of headless chickens running around - artists with 14 million followers on Twitter, some making millions, none making cultural impact.

If there is going to be any meaningful sales, it's going to be through word of mouth and people recommending it to their book club and then a thousand more book clubs do it, and then you get into real sales numbers.

If somebody likes your videos, they're gonna tell their friends. They're gonna send e-mails about you, and before you know it, your name is getting around.

I wouldn't say you can engineer viral. But there is viral content that comes from dense communities.

Real change comes from finding and embracing and connecting and amplifying those that are inclined to like you and believe in you. Ideas spread from person to person, not so much from you to them. So find your biggest fans and give them a story to tell.

We're living in an era where word-of-mouth is on steroids.

The more we spread the word, the further it will go and more it will change!

You can make an idea spread for good but you can also make an idea spread for bad and the power to make an idea spread, memetics, you know which now people talk about memes.

Ideas and products and messages and behaviors spread just like viruses do.

Are you attracted by his new ideas or his new poll ratings?

One is more certain to influence men, to produce more effect on them, by absurdities than by sensible ideas.

Leadership is the art of giving people a platform for spreading ideas that work.

Ideas are, in truth, forces. Infinite, too, is the power of personality. A union of the two always makes history.

The Future belongs to those who can spread ideas.

One person reads the book, and cannot help telling a friend. That is vastly superior to any kind of advertisement, or clever magazine article. That is also the great power of the internet, where people share their opinions without the annoying screen of the media, and so much of the presence of my books has come from the Internet. It's a new era, a new form of war, and I embrace it.

Simple ideas are easier to understand. Ideas that are easier to understand are repeated. Ideas that are repeated change the world.

Often an idea has impact far larger than the person who originated it.

More of your conversation would infect my brain.