Chip Kidd Quotes
Kiddies, Graphic Design, if you wield it effectively, is Power. Power to transmit ideas that change everything. Power that can destroy an entire race or save a nation from despair. In this century, Germany chose to do the former with the swastika, and America opted for the latter with Mickey Mouse and Superman.
Citations
Kidd, Chip. The Cheese Monkeys: A Novel in Two Semesters. Scribner, 2001.
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This advice for a singer is also a metaphor for Robeson’s active political approach. If the politician can inspire people, give them ideas, and stimulate people talking about his/her programs and ideas, the name recognition will follow.
Charles Kidd (born 1964) is an American graphic designer known for book covers.