Gauri Khan Quotes

It's all been guerrilla warfare trying to get my name out there.

Some people are still not into us. That makes sense. We haven't really done a lot of press. We haven't put ourselves out there in ways that a lot of people would know we are still around. Unless you tour or record, they don't know you are around.

Hollywood wants press, any kind of press.

The happy story right now is the full page in Vanity Fair, which gives me a great deal of exposure.

Marketing is what gets you noticed, and that side of it something - this side of it, if you like, doing interviews - is the side of it that I least enjoy, and yet is 50% of the project.

Without promotion, something terrible happens... nothing!

The more work I do and the more I put myself out there publicity-wise, it's gonna be less and less chances of me being able to just walk around without being noticed.

This business is all about being seen, and the more people see you the better.

Put your blog out into the world and hope that your talent will speak for itself.

Publicity is very important for any actor, especially when you are new, and people need to know you.

Visibility is one of the most difficult parts of the self-publishing equation. No matter how great your book is, it is fighting against a tidal wave of cheap ebooks on Amazon.

When you have a name actor, with a face that people recognise and a name that can go on posters or billboards and be able to appear on the talkshow circuit and tout the film, that's always a plus.

If you have a great product but no one knows about it, it's history.

I get daily mentions in blogs, I get mentions in Twitter and in different social media... I know that gets books sold.

People want to hear your stories about these wonderful experiences you have, and that's what press tours are for.

Getting an audience requires luck as well as talent. Some artists are private and shy. It costs them too much.

Buzz and the right publicist are not only important but crucial in show business.

Most of the time our events aren't in the papers and they're not televised, so people don't know when we're competing.

Writers say many true things about their own experiences with publicity and promotion.

If only the people around you know you're an artist, then you're doing something wrong.

It can't hurt, publicity is publicity, controversy and all that, it's all good.

I got some media coverage for using the tail, the ear, the oink.

It seems like Weezer has gotten better and better at getting attention for everything besides our music. Part of that is just the nature of our culture now - you really have to scream to get some attention, so people even know you have a record out that they might want to listen to.

If you create something, whether it's a painting or a company, I think if you care about it, you have some obligation to go out and tell people about it.

I've been fortunate that when Frank Sinatra was in concert, he would say, 'Here's a song by a wonderful young songwriter, Jimmy Webb,' and I'd be in the front row and stand up. That gets people talking about you.