Antony Johnston Quotes

Without promotion, something terrible happens... nothing!

This business is all about being seen, and the more people see you the better.

I've got to keep my name out in the public eye. That's how you get more fans, and the more fans you get, the more want to see you fight for the title.

It's easier to make an album, harder to figure out how to get people to notice it.

You need a platform upon which to release an orchestral record, otherwise it's just going to be an obscurity.

Whenever people get to see you, it's a great thing. Once people see an image and see the character, they can get into the music a lot more.

The biggest misconception people have is that quality is all that matters. The truth is that quality helps, but there's a ton of high-quality things that don't go anywhere.

It's one thing for the people in the industry to know who you are, because they've heard about you earlier. I have friends calling me from the Christian bookstore because there's a poster on the wall. It's just weird.

I don't want to be too over-exposed, but then at the same time I don't want to be too out-of-sight-out-of-mind.

You know, if nobody knows who you are, nobody's going to buy your record.

It means nothing if the movie doesn't get out there.

Before, it was just about making the films - and now it's releasing them. Which is a steep learning curve.

It's show business. No show, no business.

I saw how hard it was for even really talented bands to reach an audience.

I remember hoping there'd be 10 people at a show in 1998 when there was an incredible write-up in the local weekly. I don't want to go back to that period of being obscure and having nobody know who I am, let alone have to struggle to get people to come to the show.

A lot was accomplished in my mixtape career. But I still needed a few things: I needed to be recognized. I need to have radio. I need to have a real retail machine that can get us where we need to get that.

Publicity is very important for any actor, especially when you are new, and people need to know you.

I think, it's important to understand how to release a film.

TV ads let people know you're still around. Not only do they sell albums, they give you a high profile. They let people know you're out there and working.

Big names and banners bring a lot of visibility to your work and it creates more opportunities for you.

I feel media is important when you are showcasing your work, as people need to know what you are doing.

I never really set out to have people see my videos.

The more publicity the better.

Even if you're the best singer in the world, there's a good chance no one will ever hear you.

Once you make something that people enjoy then you are forced to promote it. Instead of just going right into the next project, you have to be where they need you to be and do what they need you to do.