Alexander Kluge Quotes

But Angela had at least 30% more viewers on the same night at the same time. I mean, she wiped everybody out. But the sponsors don't care when she had the most people. They only care about if there was only a handful of young viewers on the other one.

I need to know who the audience are in any particular play. It's no good forgetting that they're there.

There's a huge demand for my entertainment, and I can't meet the need. So I decided to try a TV show to reach as many of my fans as possible.

There's a vast difference between marketing a movie and the movie itself. You try to cast as wide and broad a net as possible.

Never underestimate the intelligence of the audience; make good programmes, and they will come.

I've spent a lot of time thinking about what the audience would want. That's my job, is to anticipate ahead of the audience.

I'm just saying if you want to reach large audiences, then rely on professionals, meaning people who are in the industry and are trained for it, rather than just idiot savants.

I don't know what an audience wants to see but I know what I like to see.

I think USA has a great handle on programming and content. They know their viewers and they know what works... Character driven programming!

I would not have so many scripts being driven by demographics. The play's the thing - not the 18-35 year old male age group.

What I didn't want to do is get into a ratings race with television because really, for them, it matters. For me, it doesn't.

I don't think you can really make television based on what you think audiences want. You can only make stories that you like, because you have to watch it so many times.

The best part of owning a blog is the fact that you are in control. You can write about anything you want to write about. You can decide how your blog looks. You can decide who to target. You can decide how to monetize the blog. You have full control!

It's not about creating something that eight billion people would like. It's about creating something and being able to reach the maybe, like, one million people that would like it a lot.

You can be accessible without catering to an audience.

The first challenge that every writer or creator of material faces is getting through the crowd so that the person you're trying to sell it to hears the pitch and is able to respond to it.

We founded RocketJump for two reasons: to provide quality entertainment and to reach as many different audiences as possible.

I'm always making movies for my audiences, but I'm not trying to meet their expectations.

I mean its a weekly occurrence that somebody will complain that Top Gear was on last night - and you just sit back and wait for the complaints. But if you start to pay attention to everyones concerns, you end up with something bland and boring. So you sort of have to ignore everybody in order to do the show how we want to do it.

I can't understand marketing. I think it's because I never looked at what I do as a job. I've rebelled against that and I will continue to.

My working life is me doing what I want to do. This is that. I've made movies that people don't go to see.

I believe artists are too focused on the younger crowd. Why would you want to focus on them? Let them do what they do. You continue to do what you do.

I think you have to write what you want to watch.

The audience, that's who I care about.

Sure, I can talk like you, but I choose not to, It's like an art, you know? Picasso had to prove to the world he could paint the right way, before he goes putting both eyes on the side of a face... See if you paint wrong because that's the best you can do, you just a chump. But you do it because you want to? Then you're an artist...You can take that to the grave and dig it up when you need it.