Erin Heatherton Quotes

What interests me is starting businesses on our own, finding ideas that we can support, and simply investing in invention.

In getting Under Armour started, like any business, I think, number one, you need a great idea.

I really want to work for myself and build a business from nowhere.

As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float - and at the speed industries move at today, brands sink fast.

The general message would be to say to all these young people: If you have entrepreneurial aspirations, there is money, there are consumers, there is a huge market. The only thing you need to do is to go there and start doing things.

I saw these new kinds of stores: the Body Shop, the Sock Shop, and I thought to myself, 'I can do that.'

I'm a big fan of small business ownership. I think it's the backbone of American innovation. But to be successful, you first have to have the courage to go for it.

I'd love to build a brand, a legacy.

We don't really want to work for a corporation; however, we do aspire to one day make a barbecue sauce that doubles as a cologne, and we would like to promote that ourselves. We would like to create a cologne barbecue sauce benchmark of success.

When I was 13, I opened my own business called The Awesome Pretzel Company, and my dad helped me build a pretzel cart.

As a student, I had a hobby of inventing new ideas for products. For me, thinking of new businesses is like inventing new products.

I want to have my own brand and there were things I couldn't do because of the 'Strictly' brand and the time involved.

Almost anything worth doing involves some measure of risk - from learning to ride a bike, moving to a new city, and certainly, starting your own business. The point is that no one has ever started a business or created a new product with a guarantee of success.

Starting a successful company is one of the hardest things anyone does.

I told myself the next time I had a good idea, I would bring it to market.

When I did inventions, I always thought only of the invention itself, but the kids would ask for marketing materials.

'Bazillion Dollar Club' follows six struggling startups trying to get their products together.

I have my Icy brand, so one day when I do have the time I'll create my own fashion line.

I know first-hand how hard it is to start a business. Those first few years are rough.

We are now focused on the brand, not the channel.

Stop hoping for a promotion that's not coming. Instead, start a business at which you want to work.

It's tough for people to get into business, especially a small business.

To me, a 'brand' sounds evil.

As any small business owner knows, starting a business is not glamorous work.

In designing a lifestyle brand, you have to know more than just designing clothes.