A customer is never out of warranty, even if his product is.
Maintaining a consistent platform also helps improve product support - a significant problem in the software industry.
I don't take on a product unless I believe in it. I use everything that I sell.
In my experience, marketing is best when it proves the product it is supporting.
Superior sales and distribution by itself can create a monopoly, even with no product differentiation. The converse is not true. No matter how strong your product-even if it easily fits into already established habits and anybody who tries it likes it immediately-you must still support it with a strong distribution plan.
We want to make sure everyone has a great experience. When they buy the product and take home and plug it in, we want to make sure that first experience is comfortable and everything is there.
I'm a big supporter of this product for women. And [my relationship with the brand Berlei] was so organic. I would go to the store and buy 40 or 50 bras every year because I could only get them in Australia at the time. And then eventually they heard that I would come and take all the stock.
I took my iPod to the Apple store here in Manhattan and asked them to replace the battery. And they explained to me that Apple does not offer a service to replace the battery in the iPod, and my best bet was to buy a new iPod.
We will announce a new offering, where you can get a CA expert on your PC live, via video, on a range of topics about a product.
Service is how product is delivered - the technical aspect.
What we sell are not products... that customers are going to put in a closet and forget.
I hate when people make a really good product and then stop making it. I get annoyed.