Brand Image Quotes

Everything in our world is branded.

Build a lifestyle around your brand, and the audience will follow.

Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

Channel brand is so key.

You have to create a consistent brand experience however and wherever a customer touches your brand, online or offline. The lines are forever blurred.

Your brand is what people say about you when you're not in the room

I liked the fact DAKS was an unknown quantity. It's more like Gucci before Tom Ford got there. There's a lot you can do.

Ralph Lauren is wonderful.

I don't think it ever does any harm in any business to feel that there is someone there who cares about it. If you look at any business, fashion being the most obvious, the aura, or the reality of the designer, is part of what creates it. It's true in luxury goods stores and in good food stores. It leaves a palpable sense that someone cares.

Some people will do schlock or anything, just to get their name on it.

A brand is simply trust.

When I was growing up, the brands that were most powerful were people brands, like Michael Jackson or Madonna. They stood for something that, perhaps, wasn't wholly who they were, which then became an image that they sold. That's still a brand to me.

There's a brand, Mr. Bubble, that is sometimes called other things, like Mickey Mouse or other names. That's the stuff I use.

Very often design is the most immediate way of defining what products become in people's minds.

Brands are the solution, not the problem. Brands are how you sort out the cesspool.

A lot of Disney Channel actors and actresses, when they stop working for Disney Channel, they have a real aversion for not wanting to be remembered by Disney Channel.

Your brand is formed primarily, not by what your company says about itself, but what the company does.

Keeping customers is about the experience, and the employees control the culture and temperature of the business. Never forget that.

You know what, every decision I make is in the best interest of my brand.

I think he was trying to produce more of a... sort of a cheaper image.

Kmart appreciates and supports exclusive brands.

AOL, I think, represented an opportunity for a few things. One is I'm a big believer in the AOL brand, and I think AOL as a brand has touched hundreds of millions of people around the world. Reigniting that brand is a very exciting challenge and a big opportunity.

Dior makes me look good, and I make Dior look good.

Mastering the paradox of star brands is very difficult and rare - fortunately.