Randy Pitchford Quotes
Why is 'Borderlands' different from every other game with respect to DLC? It's because we haven't really worried about what the past models are. We just thought about what would be fun for us to make and what there would be demand for if it were to exist.
Citations
Pitchford, Randy. "Postmortem: Gearbox Software's Borderlands." Gamasutra, Informa, 24 Feb. 2010.
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Randy Pitchford is an American businessman. He co-founded video game development studio Gearbox Software in 1999, and was president and CEO for the company.