Alexa Hirschfeld Quotes

When I have to promote things now, sometimes I realize that I had a movie in mind, but in the end, it's a vision of somebody else, so I have to promote their idea.

There are so many designers that I love, and I'm so lucky that I get to work with so many of them and sometimes spend time with them.

I don't design down to a price.

At the beginning of the career is important for a designer to present his most representative pieces.

If I'm doing a logo, I'll do it in black and white. Once the form is feeling right, only then do I start exploring the color palettes. A good example was the process of rebranding the Salvador Dali Museum. I did at least 100 versions in black and white.

I didn't think that personal style had much value in graphic design.

In other words, I have no truck for anyone who goes out and does an eclectic building.

Film has always been a really good tool for me to communicate emotion about why I create a collection. I'm probably one of the first designers to make short films.

I want to show my personality through my designs and stay pretty anonymous outside the industry.

I think my collection is doing really well, but collaborating is actually just a nice exercise in doing something different. For example, I do things very differently for Moncler that I wouldn't specifically do for me. For me, I can do whatever I want. With other companies, you have to stay responsible to them.

People in the fashion industry have used the press a lot more than people in the film industry, because you have nothing to sell except for the image: The image is everything.

It's very important that when you have a designer like Marc Jacobs, who is a genius, you give him complete freedom.

My husband is in branding. He brands places - cities, institutions.

My general premise is not about selling clothes. If that's your end goal, then all of a sudden everything looks the same, you know - you start designing by numbers.

I'm the creative director of awesomeness.

Design is how you make your first impression with your consumers. Make sure it is a lasting one.

Design-wise, I look at everything. If I don't personally design it, I'll review it. I'm kind of creative director of the firm.

It is an honor for me to accept the position of men's artistic director for Louis Vuitton. I find the heritage and creative integrity of the house are key inspirations and will look to reference them both while drawing parallels to modern times.

Type is your brand.

Unless a design is infused with a personality - and by that, I mean mine or someone else who really understands what design is all about - it will never, ever have any mystery.

The branding stuff is really fun.

A coherent typeface is an essential part of a coherent branding strategy.

I want Off-White to be a graphics-based brand.

I've been thinking about where I want to take my live show. I want everything in it to be pink, gold, and black. I don't want people to feel any other colors, like brown or yellow.

No one's being precious about their music. They want the film to be great. And that was the huge lesson for me along the way to be a filmmaker. And yes, I'm leading the music department kind of thing and that responsibility with the music is with me, but really that job is one of many.