Russell Simmons Quotes

I've always been about, how do I get my ideas out to the most people?

I believe that we have better ideas. But I also believe that good ideas don't matter if people don't hear them.

Working with the media remains an effective and essential way to raise issues, educate the public, and prod policy-makers and corporate leaders to change for the better.

Propaganda has a negative connotation, which it partially deserves, but I think there is some propaganda that is very positive. I feel that if you can do something that gets people's attention, then maybe they'll go and find out more about the person.

I can't imagine myself outside any kind of social or political involvement. Yes, I'm a writer, but I live in this world, and my writing doesn't exist on a separate level. And if people know who I am and read my books, well, good; that way, if I have something more to say, then everyone benefits.

We journalists tell the public which way the cat is jumping. The public will take care of the cat.

Television and radio do a wonderful job in focusing attention on the problems of our society.

The fact is, funnily enough, that the people who seem to be most committed to causes also seem to be least invested in anyone actually talking to each other.

If you want people to know what your message is, just sing it.

I have seen how effective language attached to policies that are mainstream and delivered by people who are passionate and effective can change the course of history.

Yahoo! is dedicated to promoting community awareness through outreach, education and information access.

I feel that the great challenge of our time is the communication of ideas.

If you're a pioneer and you come up with something that can change the world and you turn round and say 'I'm not going to share this idea with anyone,' then you only impact the few and not the many.

There can be no settlement of a great cause without discussion, and people will not discuss a cause until their attention is drawn to it.

What you say in defense of … ideas matters, and what people hear matters even more.

The great work which is to be done is to change public opinion.

I'm blessed to have a platform that allows me to speak to many at once. I recognize that I can make consciousness a tangible thing for young people.

What I'm interested in doing now is to go and give voices that are not being heard a platform and to sort of bring people into people's homes that you think you may hate or despise.

I don't believe that we should never not talk to people we don't agree with politically. If you can make that person laugh, it's the first step to getting him to listen to change their mind.

You don't want to bash viewers over the head with a blunt message or lecture them - they'd soon get bored with that.

People don't really understand how important our voices are. I think there's a lot of athletes that don't use their power that really should.

Communication and communication strategy is not just part of the game - it is the game.

Beyonce has a platform; what's a better way to speak on your platform than through your music?

If people are anything but enthusiastic about the information or ideas that they're sharing, they're either not that invested in what they're doing - or they're not communicating that investment effectively.

Propaganda has a bad name, but its root meaning is simply to disseminate through a medium, and all writing therefore is propaganda for something. It's a seeding of the self in the consciousness of others.