Michael Shermer Quotes
In comparison, Google is brilliant because it uses an algorithm that ranks Web pages by the number of links to them, with those links themselves valued by the number of links to their page of origin.
Shermer, Michael. The Mind of the Market: Compassionate Apes, Competitive Humans, and Other Tales from Evolutionary Economics. Times Books, 2008, p. 119.
Michael Brant Shermer is an American science writer, historian of science, founder of The Skeptics Society, and editor-in-chief of its magazine Skeptic, which is largely devoted to investigating pseudoscientific and supernatural claims. The Skeptics Society currently has over 55,000 members. Shermer engages in debates on topics pertaining to pseudoscience and religion in which he emphasizes scientific skepticism.