Darren Aronofsky Quotes

If you're clever enough and creative enough to get a good film made, then you should be clever enough and creative enough to find ways to get it out there, one being something like Jameson First Shot.

I would love to do a big studio movie, just because they're going to put the money into distributing it. A lot of times you do these little movies, you love them and they never get seen by anyone.

Toronto Film Festival is one of those festivals where there are 400 movies, and unless you have a distributor who is super confident and puts a lot of money into it, sometimes movies can go unwatched or unnoticed.

One of the big problems we had was, 'Where are we going to put the trailer?' So now they've found places - they did 'A Walk in the Woods,' they put it with that movie 'War Room,' they put it with 'Ricki and the Flash.'

Sometimes, more money is spent on promotion of a film than the making of it. I don't understand that logic. The movie should run on its merit.

The way we structure our deals is to work closely with the director. It is imperative to work with a studio because the way the film is marketed is crucial.

You've got the movie, distribution, and marketing. All are equally important, so educate yourself on how to do the best you can at each of them.

The success of 'Kick' will help in the marketing of other small budget independent films I have acted in.

I don't think you can name a good picture where the production or the possible promotion isn't "cast-contingent." That means the film needs not just star power but star box office power.

To get audiences to go see a film is a completely separate issue.

Filmmakers need to realize that their job isn't done when they lock picture. We must see our films through. Studios no longer do this for a large percentage of films. The odds that your film will get a major campaign are dim these days. So you must find and nurture your own audience and make sure your film has a life.

I love good film, whether it's an independent or studio film. The independent films, I think the good ones aren't necessarily eccentric ones but they're the more specific ones.

FX does a great thing with its comedies where they give them a slow push out there.

Movies don't sit in the theaters for an entire summer like they did in 1982. Now you've got a two- or three-week shelf life so you need to have that awareness right off the bat. And in order to make a lot of people know about your movie, you need to be out there banging the drum and showing your stuff.

I'm hoping that word-of-mouth on the film - people seeing it and liking it - that that will drive more people to the theaters, because I haven't seen the billboards or the posters or anything.

You still get the movies made. A filmmaker can always scrape up money to do a movie. The passion drives it. And you'll get the money. Money's the easiest thing. But the hardest thing is finding a way for people to see your movie.

You can take a handful of dollars, a good story, and people with passion and make a movie that will stand up against any $70 million movie.

We have to promote a movie. It's just extraordinary that everybody I'm talkin' to loves this movie.

I did not make this a long film for its own sake. I wanted to make an entertaining film and offer it out there for those who want to see it. If word of mouth suggests there is an audience out there, hopefully their cinema will show it.

Think about trailers you see in theaters. If you're seeing a Warner Bros film, the studio might have three of the five trailers. So having a hit helps you create the next hit.

Any actor is happy to be involved with something that's challenging, controversial, and not easily palatable. Things that are too dumbed down or easy to swallow are uninteresting... It's good when people have such a polarizing response.

In other words, if you - the cost of promoting movies, the advertising and promotion of a movie, the budget is almost as large as the cost of the movie.

Miramax can buy a small independent movie that isn't very good, but because it has great relationships with different theaters, it can get into a big theater.

Marketing for a film is tricky because you release stuff without context.

To have a film in America means precisely nothing if you don't have a distributor who stands behind it.